amplifiers

(5)
Company
KICKER Built a 50-Year Audio Business by Making Bass Fit Where It Shouldn't
Hardware · Consumer · Ecommerce

KICKER Built a 50-Year Audio Business by Making Bass Fit Where It Shouldn't

A one-off speaker box for Oklahoma pickup trucks became a global hardware company. Its most useful lesson is quieter than its products: engineer the hard part, then sell the customer less work.

car-audio · mobile-audioRead →
Company
The 1962 Radio Shop That Learned to Speak Fluent Jeep
Ecommerce · Consumer · Hardware

The 1962 Radio Shop That Learned to Speak Fluent Jeep

It started as a shop that fixed factory radios. Sixty years later, Drive-In Autosound is still betting that the thing you can't buy on Amazon is a clean install - and that Colorado drivers will pay for it.

car-audio · window-tintRead →
Company
The Speaker Company That Hides in Your Ceiling
Hardware · Consumer · Ecommerce

The Speaker Company That Hides in Your Ceiling

A tiny Riverside outfit run by industry lifers keeps inventing speaker categories the big brands never bothered to build - starting with a soundbar that lives in your ceiling.

architectural-audio · in-ceiling-speakersRead →
Company
The Kentucky Town That's Been Hiding Inside Your Amp for 60 Years
Hardware · Consumer · Ecommerce

The Kentucky Town That's Been Hiding Inside Your Amp for 60 Years

For six decades a factory in a Kentucky town of 2,500 has been building the speakers inside your amplifier - and letting other brands take the credit.

guitar-speakers · loudspeakersRead →
Company
Car Toys Spent 38 Years Selling You a Better Stereo. Then the Dashboard Got Smart.
Ecommerce · Consumer · Hardware

Car Toys Spent 38 Years Selling You a Better Stereo. Then the Dashboard Got Smart.

For 38 years the Seattle chain sold drivers a better stereo than the one bolted in at the factory. Then the factory dashboard learned to do it all - and the largest independent car-audio retailer in America had to decide what it was really selling.

car-audio · mobile-electronicsRead →