Paul Sethi is a Managing Partner and Co-Founder of 2048 Ventures, a New York-based pre-seed and seed venture capital firm he co-founded with Alex Iskold in 2019. With a career spanning hedge funds, operational leadership, and over two decades of early-stage angel investing across 50+ companies - including unicorns like Flexport, SeatGeek, and Notion - Sethi brings rare dual credibility as both operator and investor. He scaled and sold Redbooks (spun out of LexisNexis) for a 10x+ return and co-founded Robuzz, an ML/NLP platform exited in 2022. His firm, which has grown from a $27M Fund I to an oversubscribed $82M Fund III, backs founders building in vertical AI, deep tech, healthcare, and fintech - with a Founder NPS of 100 and a commitment to review every single pitch.
Rachel Lyubovitzky is a serial entrepreneur who has founded four B2B technology companies and exited three of them, generating approximately $12 billion in combined exits with her co-founders. She is the CEO, co-founder, and Chairwoman of Setuply, an AI-powered client onboarding and lifecycle management platform, and a Partner at 2048 Ventures, a pre-seed and seed stage VC firm. With a Wharton Executive MBA and a computer science background from Brandeis University, she bridges deep technical fluency with executive leadership - having built and sold companies in HR tech, benefits automation, and search. She is also a Forbes Technology Council member, a published author, and has visited more than 60 countries.
Rachel Soper Sanders is a Venture Partner at 2048 Ventures and the CEO and co-founder of Rootine, a precision nutrition company that personalizes cellular health through DNA analysis and biometric data. A Harvard Business School MBA and former healthcare investment banker at Raymond James who worked on $5B+ in M&A deals, she pivoted from Wall Street to wellness after personally battling burnout and fatigue. She co-founded Rootine in 2018 with Dr. Daniel Wallerstorfer, raised a $3M seed round and a $10M Series A, launched the Apex Optimizers NFT project bridging web3 and health optimization, and hosts the Smart Health with Rachel Sanders podcast. She brings over a decade of health-tech experience across investment banking, product strategy, and company building to her venture investing role.