Otelier wants the hotel back.

At MCR Hotels, the problem was remarkably ordinary. Properties ran different management systems. Their numbers did not always arrive in consistent forms. Someone had to gather the reports, reconcile the differences and make the information useful. Hospitality had acquired a second occupation: clerical work.

In November 2021, MCR adopted the night-audit software now called Otelier DigiAudit. Otelier reports that MCR properties subsequently saved an average of 150 labor hours a month by automating data collection. Treat that as a vendor-reported customer result, rather than a universal promise. Still, it identifies the opportunity rather neatly. A hotel can gain capacity by removing work that nobody booked a room to experience.

Ali Moloo came to this problem through an unexpected door: office supplies. Before co-founding myDigitalOffice in 2015, he ran an office-products business in Canada. He had also helped launch a property-management company while in college. Relatives in hospitality supplied another education: the everyday frustrations of running hotels.

The connection is pleasing. A person who understood the business of selling paper helped build a company that would make printing hotel reports unnecessary. MDO gave owners and operators centralized digital access to documents and performance information. Paperless night audit offered a concrete starting point: capture the records, organize them and make them retrievable.

The company’s careers page describes flexible, remote work and a mix of hotel operations and engineering expertise. That combination fits the job: understanding a troublesome workflow matters as much as connecting systems.

Expansion followed. Cove Hill Partners announced a strategic investment in January 2022. Acquisitions brought together MDO, Datavision, inTouch, HelloGM, Focal Revenue Solutions and Broadvine. In February 2024, the group became Otelier and launched IntelliSight. The new brand arrived serving more than 10,000 hotels, with more than 300 employees. This was a consolidation of working businesses, with the considerable task of making their capabilities fit together.

Consider what a room sale leaves behind: a reservation, a payment, perhaps a travel-agent commission, eventually an accounting entry. Add restaurant sales, labor expenses and the next budget. The information exists. The trouble starts when each department sees a different slice, in a different system.

Otelier sells cloud software to hotel owners, operators, management companies and brands, from individual properties to large portfolios. Its expertise lies in collecting hospitality data, making it comparable and connecting it to financial work. It sits across existing systems, including property management, accounting and point of sale. That makes integration part of the product itself.

DigiAudit stores nightly reports and tracks documents and signatures. Rec matches financial records, handles income journaling and helps reconcile bank deposits and online travel agency bookings. OpsPack supplies daily operating reports and portfolio snapshots. TruePlan handles budgets and forecasts. IntelliSight provides deeper analysis, segmentation and customizable dashboards. Together, they address the unglamorous journey from yesterday’s transactions to tomorrow’s decisions.

DigiPay also appears in earlier product announcements as an accounts-payable automation offering. The current headline lineup emphasizes the five products above. For a buyer, the practical question is which workflows and connections the proposed package actually includes.

Otelier’s competitive pitch is the breadth of that journey: report collection, reconciliation, planning and analysis under one supplier. It operates in an established market. Actabl’s ProfitSword offers hospitality business intelligence and forecasting; M3’s Insight provides hotel dashboards and reporting. A buyer is comparing overlapping capabilities, existing accounting relationships and integration coverage.

There is evidence of continuing integration work. Otelier rebuilt IntelliSight on Snowflake and announced the new architecture in August 2025, alongside connections to systems including Opera Cloud, Sage Intacct and HotelKey. A data-health dashboard helps identify incomplete information at its source. That detail matters more than another attractive chart: missing inputs can make an immaculate dashboard misleading.

Customer feedback also shaped TruePlan’s June 2025 rebuild, which introduced daily forecasting, bulk changes, comments and change logs. In June 2026, Otelier highlighted Critique functionality and clearer forecast workflows. The direction is practical: help finance and operations work on the same plan without repeatedly passing spreadsheets around.

The business runs on subscriptions governed by order forms and service agreements, with implementation support available through professional services. IntelliSight’s 2025 announcement describes modular dashboards priced around the data and integrations a team uses. The sensible calculation includes the software, onboarding, connections and time saved, measured against a hotel’s own baseline.

Here is illustrative arithmetic, not an Otelier quote: value 150 hours at $25 an hour and the result is $3,750 a month in staff capacity. That becomes cash savings only if payroll or outside spending actually falls. Otherwise, the return depends on how effectively people use their recovered time.

Centralization has another cost: responsibility. In January 2025, Otelier confirmed a security incident to BleepingComputer. Have I Been Pwned records a July 2024 breach involving roughly 437,000 customer email addresses, alongside names, contact details and booking information. Otelier said it hired outside cybersecurity specialists, terminated unauthorized access and disabled the accounts involved. Marriott told the publication it had suspended Otelier’s automated services during the investigation. The episode makes access controls and vendor oversight central to any purchasing decision.

By April 2026, Stonebridge had selected Otelier for a portfolio exceeding 160 hotels across 20 states. The announced deployment covered planning, analytics, reconciliation and night audit. It is evidence of a substantial customer commitment; its expected efficiency gains remain the purpose of the rollout, rather than a measured result.

In October 2026, Otelier appointed Chris Sigala CEO and announced a two-way Avalara integration for Rec. Revenue summaries and exemption details flow toward tax preparation; rate discrepancies are flagged for review. At announcement, the certified integration was being piloted by a hotel management company.

“drowning in data but starved for answers they can trust”

Chris Sigala · CEO appointment · October 2026

The useful lesson is portable: start with one repetitive process, establish how long it takes, connect the necessary systems and assign someone to resolve exceptions. Disconnected inputs, inconsistent accounting definitions or unattended alerts will limit the benefit. Otelier’s own recognition program for night auditors supplies a fitting final detail. The people doing the invisible work deserve attention. The software earns its place when they have less invisible work to do.