The plumbing between delivery apps and the restaurant register. One queue for every marketplace, straight into Clover and Square.
Walk into a busy restaurant kitchen around 7 p.m. and you can usually hear the problem before you see it. Somewhere near the pass there is a shelf of tablets - one for Uber Eats, one for DoorDash, one for Grubhub - each buzzing at its own tempo, each wired to its own thermal printer, none of them talking to the register the restaurant actually runs on. Someone has to stand there and retype orders from a screen into a point-of-sale system, which is a job that exists only because two pieces of software refuse to speak to each other.
OrderOut sells the removal of that shelf. The Miami company's product is, in the most literal sense, infrastructure: it takes orders coming in from third-party delivery marketplaces and injects them directly into the restaurant's POS - Clover, Square, and others - so the order appears where every other order appears, gets printed once, and gets made. No extra tablet. No dedicated retyper. Fewer of the fat-fingered mistakes that turn into refunds and one-star reviews.
This is not a glamorous business, and that is roughly the point. The delivery apps get the consumer attention and the POS companies get the hardware on the counter. OrderOut lives in the wiring between them, which is an unsexy place to live but a remarkably sticky one. Once a restaurant's orders flow through your pipes, you are not something they think about - you are something they would notice only if it broke.
The fragmentation call was the whole thesis. Ride-sharing consolidated down to a couple of apps; food delivery did the opposite, splintering into a dozen marketplaces that each restaurant had to support at once. Founder Thibault Le Conte, a computer-science engineer who moved to Miami and watched the tablet pile grow, bet that the mess would get worse, not better - and that somebody would have to build the connective tissue. He decided it would be him.
The early version was held together with tape. Delivery platforms did not have open APIs to plug into, so, as Le Conte tells it, OrderOut simply scraped the order-confirmation emails - parsing the text of a "New order!" message and turning it into structured data the POS could accept. It was inelegant and it worked, which is a fair description of most useful software in its first year. As the marketplaces matured and opened real APIs, OrderOut swapped the hack for proper integrations.
What makes the company genuinely interesting is that it did all of this without the usual venture fuel. OrderOut is bootstrapped: the meaningful outside money was a roughly $250,000 investment from a business partner during COVID, and that was largely it. A team of about a dozen people, wired into Uber Eats, DoorDash, Grubhub, ChowNow and Wix, feeding into Clover and Square - built on a budget that a Series A startup would spend on office snacks. Constraint has a way of killing every feature you did not actually need.
Uber Eats · DoorDash · Grubhub · ChowNow · Wix
API + Webhooks · AI Ops layer
Clover · Square · Pecan · Toast (soon)
One order arrives in one place, prints once, and hits the kitchen the same way a walk-in ticket would. The restaurant stops paying a human to be a copy-paste machine, and stops losing tickets that got lost in the shuffle between three screens.
REST + webhooks that route orders from delivery channels into POS systems. Built for POS companies, aggregators and restaurant-tech firms.
A fully managed channel-to-POS solution - Uber Eats, DoorDash, Grubhub, ChowNow, Wix - funneled into Clover and Square.
Quote, book and track across on-demand delivery providers so restaurants can offer delivery from their own channels.
A natural-language interface for operations: edit menus, mark items unavailable (86 them), and resolve order issues by talking.
Branded, commission-light ordering pages so restaurants can take direct orders instead of renting the marketplace.
Square, Clover, aggregators and ordering platforms resell OrderOut's integration under their own brand. Invisible plumbing.
A computer-science engineer with roughly 13 years in the field, Le Conte moved to Miami, noticed the tablet problem in person, and had two friends at Uber Eats who confirmed the delivery space was about to explode. His read - that food delivery would fragment rather than consolidate - became the company's entire reason to exist. He has run OrderOut lean, favoring the forcing function of a small budget over the sprawl of venture money.
On one side, independent restaurants and small chains who just want their orders in one place. On the other, the POS companies, delivery platforms and restaurant-tech firms that build on OrderOut's API and resell it under their own names.
OrderOut is Miami to the core, but its first sale outside Florida landed in Georgia - the kind of small, unglamorous milestone that actually predicts national expansion. Going national, in this business, does not start with a press release. It starts with one customer who does not care where you are from.
OrderOut founded in Miami. Early seed - around $250K from a business partner - funds a scrappy first build.
Before marketplaces offered open APIs, OrderOut parses order-confirmation emails to capture orders. Inelegant, effective.
As restaurants lean on delivery to survive, the tablet-wall problem OrderOut solves becomes universal. Real POS integrations replace the hacks.
A free Uber Eats + Clover integration launches with no payment info required - a distribution move, not a discount.
OrderOut adds an AI Mode for natural-language menu and order management, and doubles down on its developer platform.
The delivery-integration category is real and crowded - Chowly, Deliverect, Otter, Cuboh, ItsaCheckmate and Olo all fight over some version of the same job. OrderOut's difference is not a louder claim; it is the shape of the company. Where rivals raised large rounds, OrderOut stayed bootstrapped and small, which keeps it honest about what restaurants will actually pay for.
Two other things stand out. The free Uber Eats-to-Clover tier is a deliberate wedge: get indispensable first, charge later. And the AI Mode - letting a manager 86 a sold-out item just by saying so - is a bet that the right interface for a slammed kitchen might not be a screen at all.
OrderOut's edge: lean, native to Clover & Square, and willing to give the front door away for free.
Before delivery apps had APIs, OrderOut literally parsed confirmation emails to capture orders. The hack came first; the platform came later.
The founding insight came from standing in Miami kitchens counting tablets - proximity to the pain beat any clever thesis.
A single ~$250K investment during COVID funded a business now competing with VC-backed rivals many times its size.
Product demos & interviews: search "OrderOut" or "Thibault Le Conte" on YouTube for walkthroughs of the Clover and Square integrations and founder interviews.