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COMPANY / LEGAL SERVICES / THE COST OF CHANGE

Modern Family Law wants to lower the price of starting over

A divorce can begin with a cash problem before it becomes a court problem. Modern Family Law is testing smaller retainers, a different kind of legal professional, and the machinery to take both across state lines.

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Before a divorce becomes a legal argument, it can become a liquidity test. Can you find the cash to hire someone? Modern Family Law has built part of its business around that awkward first question. The firm sells familiar services: divorce representation, custody help, support disputes. Its more interesting experiment concerns the entrance. How much money must a client produce before anyone begins?

THE QUICK READ

  • SimpleStart reduces the upfront retainer for qualifying clients.
  • Colorado LLPs offer another route to family law representation.
  • Lower entry costs have not automatically meant broader income access.

Its market position sits between a neighborhood practice and a national consumer brand. People can choose a local boutique, an independent practitioner, mediation, or self-representation instead. Modern Family Law’s proposition is coordinated help across multiple offices, with a family-law focus and digital access. The software supports that service; the customer is hiring legal representation.

That last point gives the story its tension. A firm can make the first payment smaller and still leave some families outside. Modern Family Law’s own reporting makes that distinction unusually visible.

01 The price at the door

SimpleStart is the firm’s retainer-reduction program. Its published tiers reduce the deposit by 20%, 50%, or 100%, depending on eligibility. The stated basic criteria include a credit score of at least 670, annual employment income of $65,000 or more, and no 30-day delinquencies during the previous year. The credit check, the firm says, does not affect the applicant’s score.

Think about the distinction. A retainer is money committed before the work unfolds. Reducing it changes the immediate cash demand; the legal work still has to be paid for. In the firm’s illustrative examples, qualifying clients pay for billable work every two weeks. A person with a steady income and little desire to drain savings may find that useful. Someone with damaged credit or lower income faces a different calculation.

A smaller deposit changes the first day. It does not settle the final bill.

THE CASH-FLOW DISTINCTION

02 A different person doing the work

Colorado offers a second lever: the licensed legal paraprofessional, or LLP. These professionals hold a limited license to practice family law. Within its authorized scope, that can include advice, negotiation, document preparation, and representation in court. Modern Family Law adopted the role when the program began in 2024.

Its first-year review reported 230 direct LLP hires. Average entry retainers were $2,049 for LLP-led matters and $3,139 for attorney-led matters, a rounded 35% difference. Those are internal averages, shaped by SimpleStart. They are not a price list or a comparison with competing firms.

UPFRONT, NOT ALL-IN35%lower average entry retainer
Attorney-led
$3,139
LLP-led
$2,049
Two doors. Different deposits. Firm-reported averages, July 2024-June 2025; case mix and retainer reductions affect the comparison.

The report found no meaningful speed advantage and little difference in average client income. Johnson acknowledged disappointment on the income finding. The lesson is uncomfortable: reducing a price does not necessarily reach the people previously priced out.

Nor does an LLP fit every issue. Colorado’s rules exclude specified matters, including certain jurisdictional disputes and retirement-division work. A client may need a lawyer for those pieces. The useful question is who is authorized and equipped to handle the actual work.

03 The office that became a checklist

The firm’s current newsroom dates its founding to 2017. Johnson had practiced law long before that; an ABA biography traces his Denver practice to 1994. In his account, Modern Family Law began after a partner buyout, with four associates and two paralegals.

M. David Johnson, founder and CEO of Modern Family Law
The founder’s other case: making the firm repeatable. M. David Johnson. Photo: Modern Family Law.

Expansion supplied an education. On the Founding Partner Podcast, Johnson described the first California opening as a difficult, poorly executed launch. Over time, opening tasks became a repeatable project: property, design, banking, staffing. He also came to favor multiple offices in a state, creating coverage when a team or location struggles.

Behind the local lawyers sit shared marketing, billing, human resources, and operations. The commercial idea is straightforward: new offices should inherit working machinery. Clients still need people who understand the jurisdiction where their cases will be heard.

Training is part of that machinery. MFL Academy’s residency gives graduates awaiting bar results structured practice, mentorship, and feedback. Its curriculum stretches from motions and negotiation to expectation-setting and stress management. The firm’s stated mission is compact: “With integrity and compassion, we help people start over.” Carrying that promise across offices requires teachable habits.

People talking in a seating area inside Modern Family Law’s Denver office
A sofa, a meeting, and some very unbothered fish. Inside the Denver office. Photo: Modern Family Law.

04 You cannot put a fence around a client

There is a boundary to the business logic. In January 2024, Colorado’s Supreme Court ruled against an agreement Modern Family Law had tried to enforce after attorney Grant Bursek left and 18 clients followed him. The firm sought $1,052 per departing client as reimbursement.

The court held that an undifferentiated per-client fee impermissibly restricted lawyer mobility and client choice. The ruling matters to this growth story: a firm may invest in attracting clients and developing practitioners, but those relationships cannot simply be treated as inventory. The economics must accommodate a client’s freedom to choose counsel.

05 A house is not a retirement income

In October 2026, Modern Family Law announced a gray divorce practice across Colorado, California, Texas, Washington, and Georgia. Its focus is adults 50 and older, for whom dividing a home or pension can shape retirement. A settlement’s headline value says little about whether someone can pay next month’s expenses.

The everyday work is equally concrete. A parent may need a workable schedule, an updated support order, or someone to explain the next procedural step. Prospective adoptive parents need help with a different family transition. Putting these services under one name creates a recognizable place to begin, although the available route depends on the office and the legal problem.

People can also use the firm’s free planning calculators for fees, support, assets, maintenance, and parenting time, or explore its educational podcasts. These provide a starting vocabulary for a consultation. Representation remains the paid core of the business.

For a prospective client, the copyable habit is simple: separate three questions. What is due now? Who will do the work? What could make the total grow? Modern Family Law’s experiment becomes useful at precisely that level - where an abstract promise of access meets a household budget.