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People / The business of law

Hamid Kohan and the business hiding inside a law firm

An engineer by training, Hamid Kohan found a second career in the work surrounding the lawyers. His answer has grown from staffing and systems into a bet on how people and AI will share the office.

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Hamid Kohan’s route into the legal business began with a deadline somebody else had missed. One of his employees was unhappy about a case. Kohan went along to the law firm handling it and learned, he recalls, that the filing deadline had passed. An operational failure had swallowed the opportunity to pursue the case. For an engineer accustomed to examining how organizations work, there was an obvious question: how had the system allowed that to happen?

He helped negotiate a resolution, then talked with the firm’s owner about the business behind the practice. The conversation opened a door he had never intended to walk through. He began helping with operations as a side project. In his telling, the practice doubled, other firms started calling, and a technology executive acquired a second career. The law had supplied a problem with consequences. Kohan began inspecting the machinery around it.

The engineer in the waiting room

He had grown up in Northern California, drawn early to technology and problem-solving. He says he completed his engineering degree at 17 and went straight into Silicon Valley. That is an unusually brisk passage from classroom to industry. His later work suggests that what interested him was less the possession of a technical answer than the possibility of making an organization run on it.

His early career included product development at GRiD Systems, known for its pioneering portable computers. He joined Sun Microsystems in 1984 as a senior engineering manager. Across eight years there, he participated in the company’s expansion and worked alongside people including Eric Schmidt and Carol Bartz. The names would become familiar far beyond their offices. For Kohan, this was also a practical education in growing teams and coordinating complicated work.

He earned an MBA along the way. Senior roles at Hitachi and Tandem followed, adding business development and product management to the engineering experience. The career moved steadily outward: from products to teams, from teams to organizations. A good idea had to survive contact with a budget, a customer and the next department.

In 1999, he became a division president at Emblazed Technology, associated with Webradio. In 2004, he co-founded CAPLUCK, the company behind the CAP60 data management platform. Its work in reporting and organizational information gave him another view of a familiar problem: institutions need reliable ways to know what is happening inside them. Eventually, he would bring that preoccupation into law offices.

First, find the people

The transition exposed a difference in expectations. Kohan had come from companies where automation and expansion were routine ambitions. He encountered law firms whose operating habits seemed to belong to another era. In interviews, he has repeatedly teased attorneys about pagers and fax machines. The joke has the impatience of a visitor who has been shown an impressive engine and then discovered everyone is pushing the car.

Legal Soft took shape in the mid-2010s. Kohan had worked on the management side of practices, including as a chief operating officer. He was dealing with the supporting activities that let lawyers do their work: staffing, marketing, intake, reporting and the organization of cases. These jobs could look secondary until one of them became the reason a firm could not grow.

Staffing was a recurring obstacle. A practice could attract more work and still struggle to find qualified people to handle the next steps. Kohan’s response became an international recruiting and training operation. Legal Soft placed dedicated virtual staff with American firms, giving the business an unusual geography: the clients might be local, while the team supporting the practice could be spread across countries.

In an earlier conversation with Seth Price, Kohan described an approach supported by a physical presence in eight countries and a dedicated talent acquisition team. Screening and training mattered. The arrangement asked more of the provider than simply introducing a lawyer to someone available online. The objective was an employee who could become part of the firm’s working rhythm.

That emphasis also appeared in his discussions with Chris Dreyer about retaining and incentivizing virtual staff. Recruiting solves an opening. Keeping someone engaged solves a different problem. Kohan’s business sits between those two moments, where a staffing service has to prove useful after the first introduction and the first week of work.

Hamid Kohan seated in conversation with another speaker at a conference
Taking the operating questions on the road. Kohan in a conference conversation. Photograph: Hamid Kohan.

By October 2026, the company was announcing another address: a new office in Tegucigalpa, Honduras, described as its sixth worldwide. The team there would work on recruitment, placement, client success and business operations. Kohan presented the opening as a way to add talent and give the team space to grow. Even as his public conversations turned toward AI, the staffing business was still acquiring desks, colleagues and places to meet.

A title with its elbows out

Kohan gave his operating philosophy a conspicuously unpolished wrapper: How to Scale Your Stupid Law Firm. It is a title designed to interrupt a busy person. It also gives a fair warning about his conversational style. He is willing to be blunt about the distance between being accomplished at a profession and knowing how to build the organization around it.

His published books also include How to Tune up Your Law Practice. The mechanical metaphor runs through the visual audiobook, whose chapters invoke an engine, fuel, repairs and competing cars. The comparison is useful for a writer selling operational advice. A practice has interacting parts. Improving one component while neglecting the others can leave the owner wondering why the whole thing still sputters.

He has carried these ideas through interviews, conference appearances and conversations with other people who work on the business of law. With Ken Hardison, the discussion included referral networks, tracking and the organization of virtual practices. Referrals are a particularly revealing subject for him: a relationship has to become a repeatable process, with somebody responsible for following what happens next.

There is a lighter version of the same attention at home. Kohan has described his sons checking reviews and social profiles before the family chose a restaurant. He found the amount of investigation amusing. Dinner, after all, was dinner. But the habit carried a business lesson. Someone choosing a lawyer could be expected to examine the person’s public presence with at least as much care.

Hamid Kohan holding several of his books about running and scaling law firms
The titles do some of the talking. The rest concerns staffing, systems and the business of running a practice. Photograph: Hamid Kohan.

The trouble between the tools

As AI became more useful, Kohan saw another version of the operating problem. A firm could buy a tool for intake, another for document summaries and another for drafting. Each purchase might be reasonable on its own. Together, they could leave staff carrying information between systems and checking whether one version of a case agreed with another.

In his writing on fragmented AI, he argues that those handoffs can consume the efficiency a tool appears to create. Training becomes more complicated. Information drifts out of sync. The team gains several new places to work, along with the duty of remembering what belongs in each one. An impressive demonstration can have a surprisingly untidy afterlife.

His answer is an integrated approach through Law Practice AI, connecting stages of legal work rather than treating each task as a separate destination. The emphasis fits his earlier career. Data management, staffing and workflow design all return to the question of how information and responsibility travel through an organization.

“The biggest opportunity in AI is not replacing professionals.”

Hamid Kohan

He has argued for specialized tools built around a particular industry’s routines. In law, the sequence matters: bringing in a client, collecting documents, organizing information and preparing work for professional review. His ambition is to make that sequence easier to operate. The appeal depends on what happens during an ordinary working day, after the novelty of the software has worn off.

The office, divided into thirds

Kohan has put a memorable ratio on his expectations: roughly one-third in-house staff, one-third virtual staff and one-third AI. It is a proposed model for a future firm. It gives three different kinds of capacity a place in the same picture and makes task allocation the central question.

The proposal also changes the assignment for a staffing company. Virtual professionals need to learn the tools their clients use. Someone must choose them, teach them and connect them to existing systems. Kohan has described that training as part of building the combined service. Adding AI brings another management responsibility along with the possible extra capacity.

His own working habits offer a small, cheerful complication to the orderly diagrams. In a 2026 conversation, he described more than 60 browser tabs serving as a to-do list. He remained a PC and Android user while most of his team used Macs. The person advocating integrated systems apparently has room for a fairly crowded browser.

In April 2026, his company announced his appointment to the advisory board for UCLA Law Executive Education’s Strategic AI for Legal Professionals Program. The program concerns evaluating and implementing AI in professional settings. It extends the educational side of a career already spent explaining business systems through books, interviews and meetings with firm owners.

The change in setting is considerable: engineering departments, data platforms, law offices, an executive education program. The recurring interest is easier to follow. Kohan keeps looking at the work around the expert, the tasks that need an owner and the point where information gets stuck. A deadline first drew his attention. The everyday organization of a practice has held it.

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