Breaking: Westhill secures $13.5M to build the future of managed repair Founded 2017 on a napkin in an Atlanta coffee shop Targeting the $50B U.S. managed repair market Homeowners + Carriers + Contractors, one digital workflow GAF partnership modernizes property & casualty repairs Guidewire Marketplace partner Breaking: Westhill secures $13.5M to build the future of managed repair Founded 2017 on a napkin in an Atlanta coffee shop Targeting the $50B U.S. managed repair market Homeowners + Carriers + Contractors, one digital workflow GAF partnership modernizes property & casualty repairs Guidewire Marketplace partner
Insurtech · Atlanta, Georgia · Est. 2017

Westhill

The company digitizing the most frustrating part of homeownership - the insurance repair.

Westhill company logo
Westhill, photographed in its native habitat: a browser tab open between a homeowner and a claims adjuster. Atlanta, GA.
2017
Founded
$50B
Target Market
$13.5M
2023 Round
~88
Employees

The Story

A napkin, a flooded house, and a $50 billion problem

In 2017, Larry Parker's home took on water. What followed was not the disaster itself but the recovery - the estimates, the phone calls, the contractors who did not call back, the paperwork that seemed designed to wear a person down. Sitting in an Atlanta coffee shop, Parker sketched a different version of the process on the back of a napkin. That sketch became Westhill.

The idea was narrow and, in hindsight, obvious. Insurance technology had spent years modernizing the front of the claim - quoting policies, filing the first notice of loss - while leaving the actual repair almost untouched. The drywall, the roof, the water extraction: that work still ran on voicemail and spreadsheets. Westhill decided to build for the part everyone else skipped.

Today Westhill describes itself as the first and leading fully-digital managed repair platform for the property and casualty insurance industry. In plain terms, it is the software layer that sits between a homeowner who just lost part of their house, the insurance carrier paying for the fix, and the contractor holding the hammer. All three parties see the same claim, the same estimate, and the same schedule.

It is a quiet kind of company - the sort you never hear about until your ceiling caves in. But the market it is chasing is anything but small.

"This funding confirms that our investors believe we are solving key problems in the journey to get property owners back to normal after suffering a property loss."

Kevin Reilley, Chief Executive Officer

What It Does

One claim, three parties, one screen

Managed repair is the slice of an insurance claim that turns a payout into an actual, finished repair. Westhill's platform runs that slice end to end - from choosing a contractor to signing off on completed work - and tries to make it feel less like paperwork and more like tracking a package.

01

Match

The homeowner is connected to vetted, performance-managed contractors from Westhill's network - with choice, not a single assigned name.

02

Estimate & Approve

Estimates are generated and approved digitally, visible to homeowner and carrier alike, removing the back-and-forth that stalls repairs.

03

Track & Complete

Real-time project tracking follows the repair to completion, backed by workmanship warranty and transparency at every step.

Who It Serves

The three sides of a repair

Policyholders

Homeowners

People in the worst week of their year get contractor choice, transparent estimates, and a live view of their repair instead of a stack of forms.

Buyers

Insurance Carriers

Property & casualty insurers deploy Westhill to streamline claims, cut costs, and improve policyholder satisfaction after a loss.

Network

Contractors

A rigorously vetted, performance-managed network of repair pros gets a steady pipeline of qualified, digitally coordinated work.

The Problem

Why the repair breaks down

After a property loss, the homeowner, the carrier, and the contractor usually operate from three different sets of information. Estimates get disputed. Timelines slip. Trust erodes. The result is slow repairs, frustrated policyholders, and higher costs for the insurer - a lose-lose-lose baked into an analog process.

Westhill's answer is not a new insurance product but a shared system of record for the repair itself. When everyone sees the same data, the arguments shrink and the house gets fixed faster.

How It's Different

Built for after the claim

Most insurtech competes over quoting, underwriting, or first notice of loss. Core-systems players like Guidewire and Duck Creek run the carrier's back office; claims tools like Snapsheet speed up the paperwork. Westhill specializes in the physical repair that comes next - the managed repair - and owns the contractor network that makes it happen.

That focus is the moat: a vetted network and a transparent workflow are hard to assemble and harder to fake.

Where It Fits

A big, ignored corner of the claim

Westhill pegs the U.S. managed repair opportunity at roughly $50 billion - the spend hidden inside property insurance claims once the check is written. The chart below is illustrative, sketching where managed repair sits relative to the pieces of insurtech that get more attention.

Managed Repair (Westhill's focus)~$50B market
Core Claims SystemsCrowded
Quoting & Underwriting TechCrowded
First Notice of Loss ToolsMaturing

Illustrative only. Market figure per Westhill; relative bars are editorial, not measured data.

Products & Services

What's under the hood

Core · 2017

Managed Repair Platform

The end-to-end digital workflow connecting policyholders, carriers, and contractors from match to completed repair.

B2B · 2018

Carrier Solutions

Tools that streamline claims workflows, expand vetted contractor networks, and lower claim costs for insurers.

B2C · 2018

Policyholder Experience

A homeowner-facing app with contractor choice, transparent estimates, live tracking, and workmanship warranty.

Contractor matching Digital estimates Real-time tracking Vetted network Workmanship warranty Carrier cost savings Guidewire integration

The People

Who runs Westhill

KR

Kevin Reilley

Chief Executive Officer

Leads the company and its push into the managed repair market.

LP

Larry Parker

Founder, Chief AI & Product Officer

Sketched the original idea after his own home flooded in 2017.

DG

Derek Glerum

Chief Operating Officer

Runs day-to-day operations across the platform and network.

DB

David Betts

Chief Financial Officer

Oversees finance for the venture-backed insurtech.

Backing & Milestones

From napkin to venture-backed

Westhill has raised on the order of $20-30 million across rounds. Its most visible was a $13.5 million preferred round announced in May 2023, led by a large strategic investor and joined by Eos Venture Partners, Luge Capital, and NYCA Partners. The timing was notable: the raise closed during one of the toughest funding markets in years, following what the company called record growth in 2022.

Eos Venture Partners NYCA Partners Luge Capital IQ Capital Service Provider Capital

"They will continue to innovate and push boundaries in the property repair space for the benefit of carriers, contractors and property owners."

Jonathan Kalman, Eos Venture Partners
2017

The napkin

Larry Parker sketches a transparent managed repair platform after a water-damage claim on his own home.

2018

Platform & network

Westhill builds its digital product and vetted contractor network.

2021

GAF partnership

Teams with roofing giant GAF to benefit the U.S. property & casualty industry.

2022

Record growth

Reports record growth despite a difficult economy for private companies.

2023

$13.5M round

Secures a preferred round led by a large strategic investor.

Questions

The short version

What does Westhill do?
Westhill runs a fully-digital managed repair platform that connects homeowners, insurance carriers, and vetted contractors to handle property repairs after a claim - covering contractor matching, estimates, approvals, and real-time tracking.
Who founded Westhill and when?
It was founded in 2017 in Atlanta by Larry Parker, now Chief AI & Product Officer, after a frustrating water-damage claim on his own home. Kevin Reilley serves as CEO.
How much has Westhill raised?
Roughly $20-30 million across rounds, including a $13.5M preferred round in May 2023 led by a large strategic investor, with Eos Venture Partners, Luge Capital, and NYCA Partners participating.
Who are its customers?
Its direct customers are property and casualty insurance carriers, who deploy the platform to their homeowner policyholders. Contractors form the third side of the network.
How is it different from other claims software?
Instead of quoting or first notice of loss, Westhill specializes in the managed repair - the physical work after a claim - putting homeowner, carrier, and contractor in one transparent, trackable workflow.

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