word-of-mouth
(2)Company
Company
Saas · Enterprise
Snoball spent $250,000 learning to ask less of salespeople
A referral app failed because busy salespeople had another job to do. Snoball’s answer was to take over the follow-up - and put a person behind the automation.
referral-marketing · word-of-mouthRead →
Enterprise · Social · Consumer
Ripple Street puts the product where the gossip starts
A free sample is easy to forget. Ripple Street gives it a social life, turning ordinary shoppers into the people who try, photograph and recommend a brand.
peer-to-peer-marketing · product-samplingRead →