
A western Kansas farm kid saw companies tracking inventory by fax and phone, imagined something closer to online banking, and built Smart Warehousing around one durable idea: the boxes and the data have to move together.

After two freight-company exits, the FreightSaver co-founder is applying the same operating instinct to a problem he first tackled in 2007: helping overlooked athletes get organized, get realistic and get noticed.

The eJOOV co-founder spent two decades learning how goods move. His sharper insight was that the awkward trip home - the return - could become a second sale, a better process and the start of a broader logistics company.