student-recruitment
(2)
Edwin van Rest
Edwin van Rest is the co-founder and CEO of Studyportals, the Eindhoven-based platform that helps students compare study programs across borders. He started the company in 2007 with two engineering friends after his own year abroad in Japan showed him how hard it was to find information about international study options. Today Studyportals lists hundreds of thousands of programs, reaches millions of students a month, and van Rest is a recognized voice in international education, a former EAIE Rising Star Award winner, and chair of the EAIE Marketing & Recruitment Expert Community.
Brian Hartnack
Brian Hartnack is the co-founder and CEO of Archer Education, a higher-education growth firm that helps colleges and universities recruit, enroll and retain online and adult learners. A Cornell history major who cut his teeth in the late-90s dot-com scene at eToys, Gifts.com and Rent.com (sold to eBay for $415M in 2005), he launched the company that became Archer in 2006. Two decades on, the firm has worked with 200+ institutions, managed 1,000+ online programs, and connected millions of students to degrees - with Hartnack arguing that the winners in education marketing pair data infrastructure with authentic storytelling.