retail-distribution
(5)
Michael Sharon Turned Coffee Into a Product You Can Text
The former Facebook mobile product leader brought software habits to the beverage aisle: ship early, listen closely, fix the strange taste, and put a phone number where the logo usually goes.
Allen Chai Built a Business Around the Useful Upgrade
For more than two decades, the Horizon Brands founder has pursued a modest but durable idea: everyday products earn their place by giving people time, confidence or control back.
Christian MacDonald Built a Marketing Career From the Moulding Aisle Out
After 25 years across branches, products, customer experience, retail and marketing, Metrie's CMO has learned that trust is built where strategy meets the moulding aisle.
Jaimie Turkington Built a Career Turning Pet-Food Complexity Into Clarity
Long before revenue entered her title, Turkington learned to make complicated products legible. At Petcurean, that skill became the connective tissue between brand, sales, innovation and purpose.
Jade Watson
Jade Watson is the Chief Marketing Officer of Fit & Fresh Inc. (trading as Fit + Fresh), the Providence, Rhode Island company that helped invent the fashionable insulated lunch bag category more than two decades ago. She joined in April 2018 after a long run in global brand management at Hasbro, where she climbed from associate manager to Director of Global Brand Strategy and Marketing. At Fit + Fresh she oversees marketing, digital and consumer strategy for a catalogue of lunch totes, coolers, bento boxes, storage containers and reusable ice packs sold through Target, Walmart, Amazon and a Shopify Plus direct-to-consumer store, inside a business that is roughly 85% women and describes its purpose as helping women eat well without giving up style.