online-video
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Connatix Found the Money Behind the Play Button
Publishers had stories. Advertisers had budgets. Connatix built the machinery between them - and its evolution into JWX reveals why a video player was only the beginning.
DEFY Media had the audience. Who had the money?
Smosh, Clevver and Honest Trailers made DEFY Media hard to ignore. Its 2018 collapse exposed the awkward economics of owning the show while somebody else owns the screen.
The Agency That Put Every Marketing Lever in One Room
Social Media Top Team has spent more than two decades selling small businesses a tempting idea: stop managing a cabinet full of specialists and make one team answer for the trip from click to client.
YouTube
Twenty years after three ex-PayPal employees uploaded a clip from the San Diego Zoo, YouTube pays creators more than any studio and gets watched more than any TV network. Here is how the video site became infrastructure.
Roman Giverts
Roman Giverts is the CEO and founder of VuMedi, the largest video education network for healthcare professionals, which he built from his UC Berkeley college apartment after watching his girlfriend's father — an orthopedic surgeon — prep for surgery by watching technique DVDs. Founded in 2008, VuMedi has grown to serve 600,000+ healthcare professionals across 25+ medical specialties, with a library of 100,000+ videos from institutions like the Cleveland Clinic and Mayo Clinic. In May 2025, VuMedi raised an $80M Series B, bringing total funding to $82.1M, with annual revenue of $45.5M and 260+ employees across Oakland, Minneapolis, and Zagreb, Croatia.