non-alcoholic-beer
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AB InBev Built a Beer Empire. Now It Wants to Own the Occasion.
The world's largest brewer is no longer selling only bottles and cans. It is building a connected system of brands, sports, retail software and distribution designed to be present whenever people decide to celebrate.
The HEINEKEN Company
HEINEKEN sells beer, but its harder-to-copy product is a global machine for making a local ritual travel. Now that machine is being rebuilt around alcohol-free occasions, connected breweries and a sharper portfolio of brands.
Lagunitas Brewing Company
A reggae drummer with a homebrew kit built one of America's loudest IPAs, sold it to Heineken for a reported $1 billion, and somehow kept the dog on the label.
TALEA Beer Co.
TALEA Beer Co. is a women-founded and women-owned craft brewery based in Brooklyn, New York, built to make beer approachable for people the craft category has historically overlooked. Founded in 2018 by Tara Hankinson and LeAnn Darland and opened as a brewery and taproom in 2021, TALEA brews fruit-forward, lower-alcohol reinventions of classic styles and runs a growing network of design-forward taprooms across New York City, alongside a direct-to-consumer online shop, retail distribution in 1,300+ New York stores, and events.
Berkeley Yeast
Berkeley Yeast is an Oakland-based biotechnology company that bioengineers specialized yeast strains for brewers, winemakers, and beverage makers, giving fermented drinks new flavors, greater consistency, and lower resource use without changing a brewery's existing equipment or process.