moving-software
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Updater found the customer before the customer found the boxes
A moving checklist became a distribution business. Now Updater is taking the same trick into embedded commerce and AI: be there at the moment someone needs to buy.
Wonjun Jeong
Wonjun Jeong is the co-founder and CEO of Supermove, a San Francisco software company that replaces the paper contracts and typewriters still common in the moving industry with a single cloud platform for sales, dispatch, scheduling, signatures, payments, and payroll. A UC Berkeley computer science graduate who wrote code at Facebook and Pinterest, he started Supermove in 2019 after moving 21 times and watching movers scratch his credit card number into a paper form with a fingernail. The company raised an $18 million Series A led by Andreessen Horowitz in 2022 and works with more than 100 moving and storage firms.
Supermove
Supermove is a San Francisco software company that builds an end-to-end operating system for moving and storage companies. It replaces the industry's paper contracts, bills of lading, and manual dispatch with cloud apps for sales, scheduling, crew management, e-signatures, payments, and accounting - and more recently AI voice agents that answer calls and qualify leads. Founded in 2019 by two Berkeley engineers, it raised an $18M Series A led by Andreessen Horowitz in 2022 and serves more than 100 moving companies.