
After building CRMs for BlackRock and GIC, Aaron Lim turned his attention to salespeople living in WhatsApp. Privyr began with a question about their working day - and grew by taking the answer seriously.
A brand can win the advertising campaign and still lose in aisle seven. StayinFront builds the software that helps field teams find the gap, fix the shelf, and make the next visit count.
Most sales software stops at the pitch deck. Pitcher wants the meeting, the order, the follow-up and the CRM record too - even when the rep has no signal.
Privyr is a Singapore-based mobile-first CRM built for salespeople and small businesses who work primarily through WhatsApp, SMS, iMessage, and phone calls rather than at a desk. It connects to lead sources like Facebook, TikTok, Google and web forms, alerts users the moment a lead arrives, and lets them respond with personalized messages, automated follow-ups, and trackable content - all from their phone. Founded in 2018 by Aaron Lim and Shivam Mani Tripathi, Privyr says it is used by hundreds of thousands of businesses across 125+ countries and raised a $6M Series A in 2022 led by MassMutual Ventures and Vulcan Capital.
Colavo Ground is a Seoul-founded software company behind ColavoSalon, a free mobile-first CRM and booking platform for independent beauty professionals and salons. It bundles online booking, an appointment calendar, automated multi-channel reminders, loyalty and package tools, staff commissions and sales analytics into one app, aiming to cut no-shows and improve client retention. Colavo says it is used by well over 100,000 beauty pros across dozens of countries, and has raised roughly $3.77M, with a Series A round in 2021.
SPOTIO is a mobile-first field sales execution platform built for outside sales teams that knock doors, work territories, and sell face to face. Founded in 2014 in Addison, Texas by CEO Trey Gibson, it combines territory mapping, route optimization, GPS activity tracking, lead and pipeline management, multi-channel outreach, and performance analytics in one system, plus a DASH AI co-pilot and native syncs with Salesforce, HubSpot and thousands of apps. It gives managers real-time visibility into rep activity while automating the manual logging reps hate, and is used by thousands of B2B and B2C sales teams across solar, home improvement, telecom, security and more.
White Cup builds CRM, business intelligence, and pricing software made specifically for wholesale distributors. Born from the merger of three distribution-tech companies (Compass Sales Solutions, MITS, and Tour de Force) under Eden Capital, the company natively plugs into distribution ERPs like Epicor P21 and Eclipse, then turns that raw transactional data into 1,100+ ready-made reports, 40+ dashboards, and AI-driven 'next best action' recommendations. Headquartered in Garden City, Idaho and fully remote, White Cup serves more than 850 distributors worldwide who want to sell more without becoming a software company themselves.