miami-founder
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Sarah Rahal Built a New Aisle by Knowing When Not to Enter One
The physician-turned-founder took one unfamiliar ingredient from a direct-to-consumer launch to 10,000 retail doors. Her sharpest growth decision may have been the year she spent saying no.
Andrew Carricarte Built for the Places Where the Signal Fails
A former Army captain turned software founder, Carricarte has spent two decades making complicated systems work under pressure - from doctors' offices to ships at sea and, now, insurance across Latin America.
Joanna Lord and the Strange Luxury of Starting Small
After five CMO seats and two decades scaling other people's companies, Joanna Lord is building one careful black jumpsuit in Miami. The smaller canvas has made her ambition more exact, not less.
Jeffrey Herzog Built for Google. Now He’s Betting on the Answer Machine.
The founder who caught search before it became an industry is back at the same old puzzle in a new disguise: how does a business become the answer people trust?
Daniela Sichel Rebuilt Her Career Twice - Then Turned Culture Into the Product
A Venezuelan psychologist rebuilt her practice across three cities, discovered that language was only half the problem, and designed Opción YO around the harder thing to copy: cultural understanding.
Anna Lindow Built for the Patients the Startup Playbook Forgot
She took lessons from media, education and one stubborn Miami launch, then built a national company around an unfashionable question: who gets left out when convenience becomes the product?
Jaime Martinez Wants Solar to Feel Like a Cell-Phone Plan
The Terra founder turned a trading-floor objection into a rooftop subscription. Now he is betting that the winning energy company will feel less like a construction project and more like a service people choose to keep.
Maya Cadena Keeps Teaching an Old Dog New Tricks
The Vetted founder has built, sold, studied, raised, opened, closed and started again. Her latest bet turns everyday pet care into a game - and makes the pivot itself part of the product story.