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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

media-analytics

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Jill Nicholson Still Thinks Like an Editor - Even When the Story Is the Data
Executive · Operator

Jill Nicholson Still Thinks Like an Editor - Even When the Story Is the Data

After a decade in a local newsroom, Jill Nicholson crossed into analytics without leaving journalism behind. Her work now asks a deceptively human question: what makes a reader stay, return and care?

jill-nicholson · chartbeatRead →
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Kristina Canada Wants Every Media Dollar to Answer a Harder Question
Executive · Operator · Author

Kristina Canada Wants Every Media Dollar to Answer a Harder Question

The Net Conversion CMO has spent two decades turning travel, entertainment and media into measurable business outcomes. Her latest campaign is for something harder to chart: human judgment.

kristina-canada · net-conversionRead →
Legend
Terri Walter Has Spent a Career Naming What Advertising Cannot Yet See
Executive · Operator · Advisor

Terri Walter Has Spent a Career Naming What Advertising Cannot Yet See

From the first 'Digital Mom' to the blind spots of AI-era advertising, Terri Walter has built a career around a stubborn question: what are marketers still failing to see?

terri-walter · disqoRead →