mechanical-keyboards
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Ecommerce · Hardware · Consumer
Drop made the crowd part of the product
A $200 headphone helped turn a group-buying club into a hardware brand. Drop’s next chapter asks what remains when the community’s shop becomes a Corsair collaboration hub.
drop · massdropRead →
Gaming · Ecommerce · Consumer
The Keyboard Company That Sells Out in Ten Minutes
Gamers were covered in dripping fashion and typing on basic black plastic. Two collectors decided that gap was worth a brand - and turned mechanical keyboards into a drop culture.
gaming-keyboards · mechanical-keyboardsRead →