mccann-worldgroup
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Media · Enterprise
The Thirty-Year Client
Most agencies chase the next account. Gotham spent three decades learning how to make one famous brand feel new - and turned longevity into its sharpest creative advantage.
advertising-agency · creative-agencyRead →
Health · Media · Enterprise
McCann Health Put the Medical Record on a Child’s Wrist
The agency’s sharpest ideas did not ask people to learn a new behavior. They hid better health inside habits people already trusted - a bracelet, a loaf of bread, a breath into a phone.
healthcare-marketing · medical-communicationsRead →