
He helped turn late-night Nintendo obsession into IGN, taught the App Store how to talk about games, and built Rogue Games around a publisher’s recurring wager: taste. His parallel career as a novelist reveals what the résumés leave out.

At Torn Banner Studios, Alex Hayter treats marketing as part of the game-making process: listen closely, try strange ideas, and let the audience into the room before launch day.

Jenny Xu is the founder and CEO of Talofa Games, the San Francisco studio behind Run Legends, a heads-up fitness RPG where your running speed powers turn-based battles heard through spatial audio. A competitive MIT cross-country runner who shipped her first game at 12, she has released 10+ mobile titles with 10 million-plus downloads, earned a spot on Forbes 30 Under 30, and raised $6.3M in seed funding to build games that make players mentally and physically healthier.
Kun Gao is a serial entrepreneur best known as the co-founder and original CEO of Crunchyroll, the platform that turned anime from a niche US curiosity into a billion-dollar streaming giant (acquired by Sony/AT&T WarnerMedia for $1.2 billion). Now he's doing it again as Co-Founder and CEO of Forge (forge.gg), a San Francisco-based game marketing and loyalty platform that hit 1 million users within its first year. Alongside co-founders Dennis 'Thresh' Fong (the world's first professional esports player) and George Ng, Gao is building the infrastructure layer that indie game developers desperately need: no-code loyalty programs, player analytics, and direct community channels - without the walled gardens.

Babar Ahmed is the Co-Founder and CEO of Mindstorm Studios, Pakistan's pioneering independent mobile game studio behind 1 billion+ downloads and global chart-toppers like Hexa Sort. A Stanford-trained electrical engineer who quit a Silicon Valley circuit engineering career to return to Pakistan and build a gaming company from the ground up, he has transformed a startup funded by his father into a 150-person studio with 2 million daily active users, while also co-founding M-Labs (a game development accelerator) and serving as head of strategy at AppLovin's Lion Studios.

Simon Carless is a British-born gaming industry veteran who spent 16 years shaping trade media and the Game Developers Conference at UBM/Informa before going independent in 2020 to found GameDiscoverCo - a newsletter, data platform, and consultancy focused on how players find, buy, and enjoy video games. With 43,000+ subscribers on Substack and enterprise SaaS clients including 90+ publishers and studios, he's become the de facto Bloomberg Terminal of game discovery data for the global indie games ecosystem.