holistic-health
(7)
WellTheory
WellTheory is a virtual autoimmune care platform founded in 2020 by Ellen Rudolph, Claire Rudolph, and Wallace Torres — all personally affected by autoimmune disease. The company pairs licensed registered dietitians and board-certified health coaches with advanced diagnostic testing to help the 50+ million Americans living with autoimmune conditions reduce symptoms and reclaim their lives. Members follow a 12-month personalized program covering nutrition, sleep, stress, and movement. Clinical outcomes show 92% of members reduce symptoms within four weeks, 85% cut ER visits within 16 months, and average annual healthcare savings of $5,181 per patient. Backed by $33.4M in total funding led by General Catalyst, WellTheory serves both individual members ($175/month) and self-insured employers and health plans like Sentara Health Plans.
Diva Yoga
Diva Yoga is a premium, women-first yoga and wellness brand based in Mumbai, India, and the yoga arm of the SARVA wellness group. Co-founded by entrepreneur-yogi Sarvesh Shashi and Bollywood actor Malaika Arora, it pairs studio and digital practice across 25+ forms of yoga with functional training, Zumba, and nutrition counseling. The brand mixes physical studios with corporate and community wellness programs, and has drawn a celebrity-heavy investor roster that includes Jennifer Lopez, Alex Rodriguez, Shahid and Mira Kapoor, and Aishwaryaa R. Dhanush.
mindbodygreen
mindbodygreen is an independent lifestyle media and wellness company that pairs science-backed editorial content - articles, newsletters, podcasts and certification courses - with a direct-to-consumer line of supplements and personal care products. Founded in 2009 after a back injury pushed Jason Wachob toward yoga, the company has grown into one of the largest independent health-and-wellness platforms, reaching millions of monthly readers with a 360-degree approach that weaves together the mental, physical, spiritual, emotional and environmental sides of well-being.
Parsley Health
Parsley Health is a functional-medicine telehealth provider founded in 2016 by physician Dr. Robin Berzin. It pairs in-depth diagnostics and biomarker testing with longitudinal, team-based care - doctors plus health coaches - to find and treat the root causes of chronic conditions like gut, autoimmune, hormonal, metabolic and mental-health issues, rather than just managing symptoms. Originally a cash-pay membership model with clinics in New York and Los Angeles, Parsley has shifted to a virtual-first national service and in 2026 became the first functional-medicine provider to accept insurance in-network nationwide, putting its care within reach of roughly 150 million insured Americans.
Plant People
Plant People is a plant-based functional wellness brand making science-backed, zero-sugar supplements built around functional mushrooms, adaptogens, and vitamins. Founded by Hudson Gaines-Ross and chef Gabe Kennedy, the company sells a line of 'Wonder' gummies and chews - WonderDay, WonderSleep, WonderFocus, WonderCalm and more - direct-to-consumer and through major retailers including Whole Foods, Sprouts, Target, REI and Amazon. A Certified B Corporation, Plant People grew profitably for roughly seven years before raising a Series A led by Manna Tree Partners in November 2025.
Jason Wachob
Jason Wachob is the founder and co-CEO of mindbodygreen, the wellness media company he started in 2009 and grew into a platform reaching millions of monthly readers. A former Columbia varsity basketball player turned Wall Street equities trader, he traded the trading floor for organic cookies and then for a digital publication built around the idea that real wealth is measured in well-being, not net worth. He hosts The mindbodygreen Podcast, wrote the bestselling book Wellth, and co-authored The Joy of Well-Being with his wife and business partner Colleen Wachob.
WTHN
WTHN is a modern wellness brand rooted in Traditional Chinese Medicine, built to make acupuncture, cupping, herbal remedies and acupressure tools accessible to everyday people. Founded in New York in 2019 by Michelle Larivee and Dr. Shari Auth, it pairs design-forward studios across NYC with an at-home product line sold through 200+ retailers and e-commerce, aiming to take centuries-old healing out of the back room and into modern life.