Republica Havas built a business around a simple correction: people do not become generic consumers when they see an ad. Its journey from two founders over coffee to Havas's cross-cultural flagship shows what happens when culture moves from the footnote to the brief.
Public-health information usually arrives wearing sensible shoes. Banyan Communications gives it a plot, a punchline, and a reason to be remembered.
BRG found a profitable corner of public relations where the facts are dense, the stakes are human, and attention is never guaranteed. Its trick is not louder publicity - it is translating evidence into something people can use.

Stephanie Trunzo is the CEO of MERGE, a hybrid marketing-and-technology firm working at the crossroads of health, consumerism, and storytelling. A 20-plus-year technology leader, she launched Oracle Health and steered the Cerner acquisition, scaled the IBM Garage across 16 co-creation studios worldwide, and earlier doubled revenue year over year as COO/CDO of PointSource before its acquisition by Globant. She holds more than 20 patents, is a certified yoga instructor, and is a vocal advocate for authentic leadership and women in technology.