fsm-software
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FieldPulse
FieldPulse is a Dallas-based software company that builds an all-in-one field service management (FSM) platform for residential and commercial trade businesses - HVAC, plumbing, electrical, garage door, appliance repair and more. Founded in 2015 by Gabriel (Gabe) Pinchev, the platform combines scheduling, dispatching, CRM, estimating, invoicing, payments, inventory and reporting into a single web and mobile app, and now layers AI-driven tools (Operator AI and Chat AI) that answer calls and web chats 24/7 to book jobs automatically. Backed by roughly $79 million in total funding - including a $50 million Series C in August 2025 - FieldPulse positions itself as a flexible, customizable alternative to enterprise-heavy rivals like ServiceTitan and simpler tools like Jobber and Housecall Pro.
Sera Systems
Sera Systems is a Dallas-based SaaS company that builds field service management (FSM) software for HVAC, plumbing, and electrical contractors. Founded in 2018 by longtime HVAC and plumbing contractor Billy Stevens, Sera combines scheduling, dispatching, invoicing, memberships, and financial reporting into one platform designed to raise contractors' operating margins. The company markets a measurable outcome: boosting customers' operating margins by more than 40% within six months. In May 2023 it closed an eight-figure Series B round funded entirely by home-service business owners.
Field Complete
Field Complete is an Atlanta-based software company that builds a field service management platform for home-service and trade businesses - HVAC, plumbing, electrical, appliance repair, landscaping, painting, property maintenance and more. Founded by contractors-turned-founders, the product lets small crews schedule and dispatch jobs, estimate and invoice on-site, collect payments, and - unusually - sub-contract portions of a work order to other companies while keeping full visibility. It launched with a free tier and paid plans, and integrates with QuickBooks and Stripe. The company has since begun operating under the brand Mr Task.
Roman Rusev
Roman Rusev is the CEO and co-founder of Field Complete, an Atlanta-based field service management software company built for property and home service providers that the existing tools left behind. He came up through the trades, not through tech: he scaled a flooring crew at 17, built more than 100 homes by his senior year of college, and ran a network of 200-plus contractors across four home-service companies before deciding the software he wished he had didn't exist, so he built it.