
Before California cannabis had a dependable rulebook, John Oram was buying used lab equipment and asking unfashionably precise questions. His next experiment was larger: turn quality control, manufacturing and retail into one coherent company.

After satellites, a desert observatory and a continent-sized climate project, the Spanish engineer chose a harder map to draw: water in motion. His Boulder company, Divirod, is turning reflected navigation signals into an early-warning layer for a wetter, less predictable world.

He started as a river guide, found a neglected piece of university science, and built ZwitterCo around an unglamorous industrial problem: filters that foul. The useful lesson is less about having an idea than learning how to carry one into the world.
Dr. Molly Morse is the CEO and co-founder of Mango Materials, a Vacaville, California-based startup that turns waste methane into biodegradable PHA biopolymers. Founding the company in 2010 on the back of her Stanford PhD research, Morse has spent over a decade building a circular bioeconomy solution that converts a potent greenhouse gas into a commercially viable plastic replacement — branded as YOPP pellets. She has won the Postcode Lottery Green Challenge (2012), the C3E Entrepreneurship Award (2018), and was selected as an Unreasonable Fellow in 2022.
Alyson Watson is the CEO and Chair of the Board of Woodard & Curran, a Portland, Maine-based integrated science, engineering, design-build, and operations firm specializing in water and environmental challenges. A Stanford-trained chemical engineer and licensed PE, she became the firm's third CEO in 2021 — and its first woman to hold that title — after more than 20 years leading water resources projects and building environmental consulting teams across the western United States. A self-described 'water brat' with roots in the industry, Watson is a passionate advocate for clean water access, outcome-based contracting, and employee ownership, guiding a firm of 1,300 people across 27 offices nationwide.