endurance-sports
(5)
OutsidePR knows the story starts before the starting gun
A missing bicycle, a three-year podcast pitch, and a running brand’s 17-month entrance. Inside the outdoor PR agency that makes preparation part of the publicity.
The Headphone Company That Bet You Would Rather Hear the Traffic
While the rest of the audio world raced to seal your ears shut with noise cancellation, Shokz built a business on the opposite promise - keep them open, and let people hear the world they are moving through.
hDrop Put a Sweat Lab on Your Arm - Then Its Hardest Customers Broke the Math
The Little Rock startup sells a $249.99 reusable sweat sensor for athletes who are tired of generic hydration advice. Its most revealing lesson is also its least glamorous: the hardware matters, but calibration, repetition and a stubborn respect for messy bodies matter more.
Jenna Parker
Jenna Parker is a former world-ranked professional triathlete turned actress, writer and health-tech operator. A Harvard psychology graduate who once ranked No. 1 in the USA and No. 17 in the world, she won the 2013 New York City Triathlon, represented the U.S. at the 2012 Olympic Trials, then reinvented herself in front of the camera and, later, inside the startup room. Today she works in New York's health-technology scene, having served as Chief of Staff at Healthie and been listed as chief executive at fertility-focused startup Dandi Fertility, bringing an endurance athlete's discipline to building companies.
Zack Isaacs
Zack Isaacs is the co-founder and CEO of Movemint, a mobile-first platform rebuilding how athletic events are discovered, registered, run, and remembered. Strava's first API hire, he spent five years wiring the fitness world together - linking Garmin, Wahoo, Peloton, and Zwift - and led engineering for Strava's paid Routes, one of its most lucrative features. In 2023 he left to fix the part of endurance sport that still felt broken: the sign-up. Backed by Underscore VC and Strava co-founder Michael Horvath, Movemint launched in February 2024 and has roughly tripled its business every quarter since.