edelman
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Will Crain and the problem with a perfect sentence
After 13 years at Edelman and a turn leading CEO communications advisory at Weber Shandwick, Will Crain joined AMD. His public work asks a timely question: what happens when a leader’s words become more polished than believable?
Richard Edelman Bet the Family Name on Trust - Then Made the World Measure It
A one-year bargain with his father became a 48-year argument for independence. Now the CEO behind the Trust Barometer is asking whether business can reconnect a world retreating into smaller circles.
Lorenz Esguerra
Lorenz Esguerra is the chief executive of Folklore, a Minneapolis-area design and technology agency he has grown roughly 40% in under a year. A Filipino American agency veteran with a 30-year career spanning Procter & Gamble, Bain & Co., Weber Shandwick and Edelman, he is known for turning offices into growth engines and for championing diversity in the advertising profession as treasurer of the nonprofit The BrandLab.
Cortney Lusignan
Cortney Lusignan is a seasoned communications and public relations executive currently serving as Senior Program Manager, AWS Communications, supporting the AWS Global Communications Vice President at Amazon Web Services. With a career spanning major PR agencies including Weber Shandwick and Edelman, and deep industry expertise in financial services, healthcare, and technology PR, Lusignan has built a reputation as a trusted operator at the intersection of enterprise cloud and strategic communications.