costa-mesa

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Legend
Allen Chai Built a Business Around the Useful Upgrade
Founder · Operator · Executive

Allen Chai Built a Business Around the Useful Upgrade

For more than two decades, the Horizon Brands founder has pursued a modest but durable idea: everyday products earn their place by giving people time, confidence or control back.

allen-chai · horizon-brandsRead →
Company
Abbot's
Consumer · Health · Ecommerce

Abbot's

Abbot's (formerly Abbot's Butcher) is a Costa Mesa, California maker of premium plant-rich proteins built from 100% real food ingredients - pea protein, vegetables, herbs, spices, extra virgin olive oil and vinegars. Founded in 2017 by Kerry Song, the brand makes plant-based 'Chorizo,' Ground 'Beef,' Chopped and Fajita Chick'n, Italian 'Sausage' and high-protein veggie burgers that are free from the top nine allergens, seed oils, gums, preservatives and artificial flavors. With distribution in thousands of retail and foodservice locations including Whole Foods, Sprouts, Publix and Target, Abbot's positions clean, craveable plant food under a 'food as medicine' philosophy.

plant-based-meat · plant-rich-proteinRead →
Legend
Kerry Song
Founder · Executive · Operator

Kerry Song

Kerry Song is the founder and CEO of Abbot's (formerly Abbot's Butcher), a Costa Mesa, California plant-based meat company she launched in 2017. A Princeton economics graduate who once worked in finance at Morgan Stanley and Citigroup and spent five years as a brand strategist for Tony Robbins, she built Abbot's around a strict clean-label promise: no gluten, no soy, no gums, no synthetic flavors, no preservatives. The brand became the only Whole30 Approved plant-based meat and grew from a Venice farmers-market table into a category leader stocked in thousands of retailers including Sprouts, Publix and Target.

kerry-song · abbotsRead →