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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

content-commerce

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Company
Purch: the publisher that put a price on indecision
Media · Ecommerce · Marketplace

Purch: the publisher that put a price on indecision

A product review is a small intervention in a large shopping bill. Purch built a business around that moment, then sold its consumer operation to Future for an announced $132.5 million.

digital-publishing · affiliate-marketingRead →
Company
Brit + Co put creativity in a box. Then it had to rethink the business.
Media · Education · Consumer

Brit + Co put creativity in a box. Then it had to rethink the business.

A craft kit, a collapsed traffic engine, and a school for women founders: Brit + Co’s story shows what happens when a publisher tries to turn inspiration into something people can use.

digital-media · creative-educationRead →
Company
IncNut turned beauty advice into a ₹321 crore deal
Consumer · Ecommerce · Media

IncNut turned beauty advice into a ₹321 crore deal

The company behind SkinKraft and Vedix learned to sell by listening to readers. Now Emami owns 60%, and the next test is turning personalized beauty into renewed growth.

personalized-beauty · skincareRead →