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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

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Company
They Burned $550,000 Selling Trust. Then The Lifetime Value Co. Learned to Sell Curiosity
Ai · Saas · Consumer

They Burned $550,000 Selling Trust. Then The Lifetime Value Co. Learned to Sell Curiosity

Josh Levy and Ross Cohen spent 11 months pitching an identity badge nobody would buy. Their pivot - from asking people to verify themselves to helping customers investigate the world around them - became a portfolio of data products used by millions.

public-records · people-searchRead →
Company
The Map That Knows Who Owns the Dirt
Consumer · Saas

The Map That Knows Who Owns the Dirt

onX began with a Montana hunter loading property lines onto a GPS chip. It now sells millions of subscribers something more valuable than a pin on a screen: confidence about where they can go, what they will find and how to get back.

outdoor-navigation · gps-mappingRead →
Company
Snap Is Building the Computer That Hopes You’ll Look Up
Consumer · Social · Media

Snap Is Building the Computer That Hopes You’ll Look Up

Snapchat made disappearing photos feel natural. Now Snap is using that private, camera-first habit - plus ads, subscriptions and an army of Lens creators - to finance a much stranger bet on what comes after the phone.

snap-inc · snapchatRead →