channeladvisor
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Roy Wan and the value of going backwards
Before Roy Wan built Return Helper, he sold online himself. Now his working life revolves around a deceptively awkward question: what should happen to a product after somebody sends it back?
CommerceHub made the endless aisle someone else's warehouse
A retailer can sell a product it never touches. CommerceHub built the connections that make that trick possible - and, as Rithum, now manages the journey from marketplace listing to doorstep.
ChannelAdvisor and the price of being everywhere
Selling on five marketplaces sounds like five chances to win. ChannelAdvisor built a business around the less glamorous arithmetic: five ways for a listing, a stock count, or an order to go wrong.
Mike Shapaker Learned Marketing by Running Nearly Everything Else
Before Mike Shapaker became a CMO, he worked the machinery behind the message - engineering, analytics, services, operations, product and an EMEA business. That unusually wide apprenticeship now shapes how he markets software built to help companies reach their own people.