A Harvard computer scientist took a detour through beer marketing and a pizza invention. Now GrowthLoop’s co-founder and co-CEO is working on a stubborn business problem: how to make the next decision better than the last.

A table-football game at ETH Zurich helped set Julian Senoner on the road from researcher to founder. At EthonAI, now branded Ethon, he is building software for the people who need to know why production goes wrong.

The Austrian computer scientist spent years teaching AI to cope when the world changes. Now he is applying that instinct to factory floors - where one unexplained defect can become an expensive habit.