brand-reputation
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Converseon wants your dashboard to earn its keep
Counting conversations is easy. Converseon’s harder wager is that carefully classified language can tell a business which perceptions deserve its money.
The Firm That Put Its Name on the Merger
Ketchum spent a century selling attention, trust and cultural timing. Then it made the most revealing pitch of its life: the brand was worth keeping, but the old company was not.
3BL Bought the Neighborhood. Now It Wants to Measure the Conversation.
The Northampton company spent years assembling the specialist outlets of responsible business. Its next wager is that corporate reputation can be distributed, benchmarked and even read through the eyes of an AI.
Ripley PR Learned to Speak Plumber - Then Made the Trades Newsworthy
From a Maryville office, Heather Ripley built an agency around an unfashionable insight: the people who fix boilers, wire homes and run franchises do not need louder publicity. They need an interpreter.
Citizen Paine Spent 18 Months Winning Taco Bell - Then Helped Build a Global Agency
An Irvine PR shop learned patience on one fast-food account, sold most of itself, and joined a network built for borderless conversations. Its best work still follows the same rule: make the message do something useful.
Hotwire wants to get you into the answer
The technology PR firm is teaching brands how to show up in AI answers. Its own business reveals what happens when the same technology starts doing the customer’s homework.
Pulsar Stopped Counting Mentions and Started Mapping the Crowd
The London software company built its business on a sharp correction to social listening: the loudest post is rarely the whole story. Its platform maps the communities, narratives and behavioral signals underneath the noise.