basketball
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Sports Info Solutions counts the hidden game.
A box score tells you what happened. Sports Info Solutions studies who made it happen - and sells the details to teams, media, and betting operators.
BallerTV found the audience in the bleachers
The founders started by streaming their own soccer games. The business emerged when they pointed the cameras at the people whose families were already desperate to watch.
The Miami HEAT Turned Two Words Into a Business System
Miami sells basketball, tickets, media, merchandise and access. The unusual part is the operating doctrine behind all of it - a thirty-year effort to turn standards, conditioning and a sense of place into a product fans can recognize.
New Balance
New Balance is a privately held, family-owned athletic footwear and apparel company founded in Boston in 1906. Originally a maker of arch supports and orthopedic shoes, it grew into one of the world's largest sportswear brands, known for its running shoes, the iconic 990 and 574 sneakers, its unusual commitment to domestic manufacturing in the US and UK, and a strategy of being 'the best, not the biggest.' The company reported roughly $9.2 billion in 2025 sales and competes globally with Nike, Adidas and others across running, lifestyle, basketball, tennis, baseball and soccer.
Wilson Sporting Goods Co.
Wilson Sporting Goods is a Chicago-based, 113-year-old maker of sports equipment and apparel and one of the most recognized names in athletics. Owned by Amer Sports, Wilson designs and manufactures gear across tennis, basketball, football, baseball, golf, pickleball, padel, volleyball and soft goods, supplying professional leagues, elite athletes and everyday players. It is the official ball supplier to the NBA and NFL, backs a portfolio that includes Louisville Slugger, DeMarini and EvoShield, and has spent recent years pushing into apparel, direct-to-consumer retail and manufacturing innovation such as its 3D-printed Airless basketball.
UPROXX
UPROXX is a Los Angeles-based digital media and entertainment company that grew from a music and pop-culture website into a connected-TV and social-video powerhouse reaching more than 160 million monthly viewers. Founded by Jarret Myer and Brian Brater, it owns brands including UPROXX, HipHopDX and Dime Magazine, produces original music and culture programming, runs a content studio for brand campaigns, and - after going independent again in 2024 alongside will.i.am and Rich Antoniello - sells media across YouTube and CTV while folding AI into how it makes and monetizes content.