athletic-footwear
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Marcus Wilson and the year NOBULL didn’t launch
Before NOBULL found its audience, Marcus Wilson and Michael Schaeffer had to send a shoe back. Their decision to wait reveals as much about the founders as the business that followed.
Elliott Hill’s Second First Day
He spent 32 years learning Nike, then four years away from it. Now Elliott Hill is testing how much a company can recover by remembering the people who made it matter.
Michael Grimes
Michael Grimes is Senior Vice President and Chief Marketing Officer for JD North America, the parent of JD Finish Line, one of the largest specialty athletic footwear and apparel retailers in the United States. Based in Indianapolis, he leads brand strategy, omni-channel marketing and consumer experience for a chain that generates around $2.1 billion in annual revenue and employs roughly 16,000 people. A Butler University graduate who started in the agency world at Willow Marketing, Grimes has spent his Finish Line career stitching together the store and online worlds, steering high-profile sneaker launches and culture-forward collaborations, while also serving on the Finish Line Youth Foundation board.