agency-acquisitions

(5)
Legend
Scott Brandon and the logic of leaving
Executive · Operator · Founder

Scott Brandon and the logic of leaving

He left a litigation practice for his father’s seven-person agency. Three decades later, Scott Brandon is still deciding what to keep, what to buy, and when an advertiser ought to leave people alone.

scott-brandon · brandon-agencyRead →
Legend
Jose Lozano and the trouble with separate rooms
Founder · Operator · Executive

Jose Lozano and the trouble with separate rooms

From Houston agency builder to CEO of Gravity Global, Jose Lozano has spent years getting specialists to work together. His next test is making that habit travel.

jose-lozano · gravity-globalRead →
Company
The Agency That Bought Seven Companies - and Let Them Keep Their Names
Media · Enterprise

The Agency That Bought Seven Companies - and Let Them Keep Their Names

Trozzolo began with newsletters, grew through seven acquisitions, and discovered that the cleverest way to build one agency may be to preserve several. Its bet is simple: diagnose the business problem first, then decide which kind of communication deserves to exist.

advertising-agency · public-relationsRead →
Company
Mod Op Bought the Missing Pieces. Then It Built the Machine.
Ai · Enterprise · Media

Mod Op Bought the Missing Pieces. Then It Built the Machine.

The independent agency grew by buying specialists. Its harder trick was turning them into one connected company - and betting $10 million that AI could make the whole thing move faster.

marketing-agency · advertisingRead →
Company
The Insurance Network That Lets 11,000 Agencies Stay Independent
Enterprise · Marketplace · Fintech

The Insurance Network That Lets 11,000 Agencies Stay Independent

Smart Choice built a national business around a stubborn promise: small insurance agencies should get big-network access without surrendering the keys. Three decades later, its 11,000-plus agency network shows how collective scale can preserve local ownership.

insurance-network · independent-agentsRead →