Instabase
The AI-First Pivot
Leading a company through an AI-first product transition isn't a communications exercise - it's reselling your existing customer base on a fundamentally different value proposition while simultaneously rebuilding the motion that acquired them in the first place. At Instabase, Karina ran that transformation at scale, across Fortune 100 accounts that had originally bought one version of the product and now needed to understand why the new one was worth the organizational change management.
Hebbia
Building GTM for Generative AI
Hebbia was doing something genuinely unusual: applying large language models to financial analysis and legal work - two domains with zero tolerance for hallucination and maximum sensitivity around data. Karina built the commercial infrastructure that turned a research breakthrough into a business. That means pricing, packaging, sales hiring, pilot frameworks, and the harder work of helping buyers understand what they were evaluating.
By the time Khosla hired Karina Baze as an Operating Partner, she had something unusual on her resume: she had built GTM for AI companies before most people knew what that meant. The category knowledge that Khosla's portfolio founders now need - how to structure a pilot, how to navigate procurement at a regulated financial institution, how to price something that has no analog in last year's IT budget - she had built that curriculum by doing it.
Operating partners at VC firms exist on a spectrum. Some are glorified advisors who show up for board prep. Some are former executives collecting titles. And some are genuinely in the work, embedded in portfolio companies, building alongside founders at the moments that matter. The evidence suggests Karina sits firmly in the last category.
Her background in Financial Services and Public Sector at MuleSoft, combined with AI-native GTM experience at Instabase and Hebbia, creates an unusually relevant toolkit for a firm like Khosla, whose portfolio skews toward deep tech categories - AI, biotech, climate, healthcare - where the technology is sophisticated and the buyers are complex.
The recognition as one of 100 Women in AI for 2025 is notable less for the award than for what it signals: the AI field itself has started to notice operators, not just researchers and founders. That's a meaningful shift.