Buying independent insurance agencies - then wiring them with AI, without taking their name off the door.
Equal Parts - the insurtech that reads its name as a formula: equal parts human relationships, equal parts artificial intelligence. Austin, Texas.
Equal Parts is an insurance company built on an unfashionable idea: that the person selling you a policy is worth keeping. It buys established independent insurance agencies, then layers shared infrastructure and AI-driven automation on top of them. The agencies keep their names, their offices and their local relationships. What changes is the machinery underneath - the data entry, the system-hopping, the back-office grind that pulls agents away from the clients they know by name.
Founded in Austin in March 2025 by Mike Witte, Graham Yennie and Mike Meller, the company frames itself less as a buyer and more as an operating platform. Its AI tools ingest data across underwriters, agency management systems, CRMs and customer intake forms - the disconnected point-to-point systems most agencies stitch together by hand - and turn that data into insights for cross-selling, upselling, customer acquisition and risk management.
The pitch to agency owners is a "third way." Sell to a giant consolidator and watch your identity get absorbed, or stay independent and struggle to match the speed of larger competitors. Equal Parts offers a middle path: join a network, keep your autonomy, and gain the scale and software you couldn't build alone. The results it reports for acquired agencies - nearly 40% revenue growth and almost 50% bottom-line improvement - are the number it puts on that promise.
Agencies run on point-to-point systems that don't talk to each other - underwriters, management software, CRMs and intake forms all siloed. Equal Parts connects and automates the flow.
Staff spend hours moving information between systems instead of serving clients. Automation gives that time back to the relationship.
Agency owners nearing retirement often face one option: sell to a large consolidator. Equal Parts offers an exit that preserves the agency's identity.
Small independents struggle to match the speed and reach of national brokers. A shared network levels the field.
It's using innovation to enhance the human connection.Mike Witte, Co-Founder & CEO
Acquires exceptional independent agencies, supplying capital, shared infrastructure and operational support - while preserving each agency's brand, culture and local client base.
AI tools ingest agency data to standardize workflows, automate back-office tasks and surface insights for cross-sell, upsell, acquisition and risk management.
Coverage placed through network agencies: General & Professional Liability, Workers' Comp, Commercial Auto, Cyber, D&O, Employee Benefits, EPLI and Personal Lines.
Network agencies serve funded startups, small businesses, technology firms, venture capital and private equity, commercial real estate, oil & gas, construction and professional services.
An acquisition-driven roll-up fused with a technology platform. Equal Parts buys agencies with acquisition capital, then raises their value by adding AI automation and shared systems on top - lifting revenue and margins across the portfolio. Revenue comes from insurance commissions across the growing network, with operating leverage created by standardizing what used to be done by hand.
Series A led by Inspired Capital, with Equal Ventures, Max Ventures, Genius Ventures and lending partners - bringing total acquisition capital to roughly $50M.
Equal Parts represents a changing of the guard in independent insurance, where subscale agencies are often overlooked.Mark Batsiyan, Inspired Capital
Insurance is a relationship business wearing a technology problem. Where private-equity roll-ups strip identity to cut costs, and pure insurtech platforms try to route around the agent entirely, Equal Parts keeps the human in the loop and industrializes everything around them. Its stated ambition: become a top-5 insurance distributor over the next decade.
Illustrative emphasis based on the company's public positioning - not a competitive benchmark.
Serial entrepreneur who scaled RigUp (now Workrise) from a two-person startup to a $3B company before turning to insurance.
More than a decade building AI platforms for business applications and digital transformation.
Focused on technology-driven networks within relationship-based industries and scaling service businesses.
This funding allows us to expand our reach as the operating platform independent agency owners need.Mike Witte, Co-Founder & CEO
Witte, Yennie and Meller launch the company in Austin, Texas.
Debuts as a next-gen independent insurance agency blending human relationships and AI.
Acquires Strategic Insurance, joining Austin agencies Assurely and Lumen.
Raises a round led by Inspired Capital, reaching ~$50M in total acquisition capital.
Independent agency owners - including those facing succession decisions - who join the network via acquisition and gain capital, software and scale while keeping their brand.
The businesses those agencies insure: startups, small businesses, tech, VC/PE, real estate, energy, construction and professional services.
In the network so far: Strategic Insurance Group (New Mexico), Assurely (Austin), Lumen Insurance (Austin) and D3 Insurance Group.
It acquires established independent insurance agencies and equips them with shared infrastructure and AI automation, so agents can focus on client relationships while back-office work is standardized and streamlined.
It was founded in March 2025 in Austin, Texas by Mike Witte (CEO), Graham Yennie (CTO) and Mike Meller (COO). Witte previously co-founded RigUp / Workrise.
Equal Parts raised a $23M Series A led by Inspired Capital in February 2026, bringing total acquisition capital to roughly $50M.
It preserves each acquired agency's brand, culture and local relationships, positioning itself as a growth network and a "third way" rather than absorbing agencies into a single consolidated brand.
The company aims to acquire 25 agencies in 2026, reach $1 billion in premiums within about two years, and become a top-5 insurance distributor over the next decade.
Figures and quotes drawn from public reporting and the company's own materials as of July 2026. Metrics such as revenue growth, margins and premium targets are company-reported and approximate. Video interviews and product demos were not publicly available at the time of writing.