Breaking
HAVERHILL lands third straight Inc. 5000 honor $16M revenue in 2024, on pace for $25M+ +40% compound annual growth, three years running 7 days → 1 day turnaround on custom 14k gold Bumble, 2018: co-founders met, married four months later Made in Warren, Rhode Island
Profile · Founder & CEO · HAVERHILL

Andrej
Strojin

The engineer who studied gears, then married into a five-generation jewelry dynasty and rebuilt it to order.

Exhibit A Andrej Strojin, co-founder and CEO of HAVERHILL

Andrej Strojin. Sunglasses on, supply chain solved.
A consultant who traded slide decks for an assembly line.

Sales since he joined
$16M
2024 revenue
1 day
Custom turnaround
Inc. 5000 honoree
01

The man at the bench is doing the math

In a converted studio at 99 Water Street in Warren, Rhode Island, fine jewelry gets made the way most companies are afraid to make it: only after someone has paid for it. No back room stacked with unsold necklaces. No guessing which birthstone will move in March. Andrej Strojin runs HAVERHILL as a place that builds for the customer, not in advance of the customer - and that single inversion is the whole business.

Strojin is co-founder and CEO. He is also a Slovenian-trained mechanical engineer who spent a decade inside Strategy& and Deloitte before he had ever set a stone. When he talks about jewelry he reaches for the vocabulary of lead times, throughput, and forecasting accuracy. The romance of the craft belongs to his wife and co-founder, Haverhill Leach, a fifth-generation New England jeweler. The clock belongs to him.

The pitch is deceptively plain. A customer picks a piece - a necklace, a bracelet, a ring, a pair of earrings - chooses the birthstones that mean something to them, and HAVERHILL makes it in 14k gold and ships it, often the next day. The rare trick is doing all three at once: genuinely high quality, genuinely personal, genuinely fast. Most of the industry can manage two.

Under Strojin the company has quadrupled its sales, crossed $16 million in revenue in 2024, and grown at a compound annual rate of roughly 40 percent for three straight years. It has appeared on the Inc. 5000 list of America's fastest-growing private companies three years in a row and earned a spot on The Lead's Foremost 50 in 2025. For 2025, the company is on pace to clear $25 million.

We see a wide-open opportunity in the market. Customers are increasingly embracing jewelry that's made just for them, not just pulled from a shelf.
- Andrej Strojin

Revenue, climbing

2024
$16M
2025*
$25M+
*Company projection. ~40% CAGR over three years.
02

A merger that started on a dating app

The timeline nobody plans
Met 2018.
Married in 4 months.
Quadrupled sales.

Bumble does not list "co-founder" as a match preference. It should.

Haverhill Leach had jewelry in the genes - five generations of New England jewelers behind her, plus a design career that ran through Kate Spade, Mayle, Waterworks, and a swimwear line of her own. By 2013 she was on the road with 160 trunk shows, and her customers kept asking for the same thing: birthstones, a way to make a piece personal.

What she did not have was an operator who thought in systems. Then, in 2018, she matched with a management consultant on a dating app. Four months later they were married. Strojin's engineering and strategy background slotted into Leach's artistry like a clasp into a loop. The marriage and the company were, from the start, the same partnership.

It is the kind of origin story that sounds invented. It is not. The consultant who could model a supply chain married the designer who could draw a heirloom, and together they built something neither could have built alone.

03

The garage that beat the supply chain

March 2020. The world shut down weeks before Mother's Day - the single biggest moment on a jewelry calendar. Outside manufacturers went dark. For most small luxury brands, that is the end of the season.

Strojin and Leach did the opposite of waiting. They bought stones and metal from local Rhode Island suppliers to lock in inventory, invested in production equipment, and set up an assembly line in their own garage. Leach's parents pitched in. Where outside manufacturers had needed seven days to finish an order, the in-house team turned pieces around in one to three.

The result was not survival - it was a record. They sold more in the week before Mother's Day 2020 than in the entire previous year. The garage proved the thesis Strojin had been carrying in his head: if you control production, you can collapse the gap between desire and delivery. Speed is not a logistics detail. Speed is the product.

In 2021 the garage graduated into a real studio in Warren, an integrated operation with R&D, production, fulfillment, and customer experience under one roof, supported by a flexible network of master jewelers. The improvisation became infrastructure.

Seven days vs. one

7
days, outside makers
1
day, in-house
Turnaround on a custom, made-to-order 14k gold piece.
We made more sales in one week before Mother's Day 2020 than the whole previous year.
- Andrej Strojin
04

An engineer's idea of luxury

Make it later

Made-to-order, not made-to-shelf

Nothing is produced in advance. Every piece is built after the order lands, which kills overproduction and waste - and turns inventory risk into a non-issue.

Forecast the feeling

Data where guesswork used to be

Strojin leans on analytics to read purchasing trends, so the studio can prepare materials and capacity for demand it can see coming weeks out - without making the finished goods early.

Speed is the moat

Next-day, done right

"There are few competitors that can make something that's really high quality, specially made for a customer, and delivered the next day." That sentence is the entire competitive strategy.

Our growth proves that customers want more than luxury - they want meaning, speed, and transparency.
There are few competitors that can make something that's really high quality, specially made for a customer, and delivered the next day.
05

From Ljubljana to 14k gold

2002 & 2006
Earns two bachelor's degrees from the University of Ljubljana - mechanical engineering, then business and marketing.
2004-2009
Project manager at RCL Int, then AMPLEXOR International.
2009-2014
Strategy consulting at Strategy& (the PwC strategy practice).
2014
Manager in strategy consulting at Deloitte.
2016-2018
Founder and CEO of Moveo Activate; executive study at MIT.
2018
Meets Haverhill Leach, marries within months, becomes CEO of HAVERHILL.
2020
Builds the garage assembly line; record Mother's Day.
2021
Opens the integrated Warren, Rhode Island studio.
2023-2025
Three straight Inc. 5000 honors; Foremost 50 in 2025; on pace for $25M+.

The credential list reads like two different people. A mechanical engineer who can also model a market. A strategy consultant who can also run a factory floor. Add an Executive MBA from COTRUGLI Business School and executive programs at MIT and Wharton, and you get someone over-equipped for a small jewelry company - which is exactly the point.

Most luxury brands are run by people who love the object. HAVERHILL is run by someone who loves the throughput that delivers the object. That is the unfair advantage hiding inside the love story: Leach makes the thing beautiful, Strojin makes the thing arrive.

Why it travels

Engineers are trained to remove waste from a system. Strojin removed the oldest waste in jewelry - making things nobody has bought yet - and replaced it with a promise: tell us what you want, and we'll build it now.

06

Quirks, footnotes & small wonders

  • Two University of Ljubljana degrees - one in mechanical engineering, one in business - for a man now selling birthstones.
  • His business partner and his life partner are the same person. The cap table is also the marriage certificate.
  • He swapped Deloitte strategy decks for an assembly line of 14k gold and gemstones.
  • The brand carries the founder's first name - Haverhill - which Strojin married into rather than invented.
  • The company's signature edge is mundane and devastating: it ships custom pieces faster than rivals ship stock ones.

What he optimized away

Old model
Inventory & waste
HAVERHILL
Make-on-demand
Made-to-order eliminates overproduction and minimizes waste.

The most romantic thing an engineer can say to a customer: "We haven't made it yet - tell us what you want."

Spread the word

07

Follow the thread

Profile compiled from public sources: LinkedIn, Crunchbase, Providence Business News, Inc., and HAVERHILL press materials. Figures reflect company-reported numbers.