He walked onto a factory floor that built multimillion-dollar buildings and found it running on the same tool you use to split a dinner bill. He decided to fix that.
Vikas Murali runs Offsight, the software his factories open before the first weld of the day. It is a project management platform for prefab, modular and offsite construction - the world where buildings are manufactured indoors in pieces, then shipped and snapped together on site. His customers are factory owners. His job is to tell them what is actually happening on their own shop floors, in real time, on a phone.
That sounds obvious. It was not. For years the offsite construction industry built apartment blocks, hospitals and schools while tracking production, quality, materials and labor inside spreadsheets that were never designed for the work. A cell here, a tab there, a version emailed at midnight. Murali watched it happen up close and kept asking the same question: if you cannot see what your factory did today, how do you know you delivered what you sold?
He is, by his own description, an engineer first. "I'm a technical person and I'm actually an engineer by training," he says. "I have a degree in systems engineering." That degree is from the University of Pennsylvania, class of 2010, with a minor in economics - a useful pairing for someone who would spend his career standing between machines and money.
Before Offsight he shipped enterprise software at large companies. Texas Instruments. Barclays. The kind of places where a product launch involves a hundred stakeholders and a thousand edge cases. He learned how big software gets built, broken and fixed. Then, starting around 2014, he stepped into prefabrication as a consultant, helping some of the world's largest engineered-to-order manufacturers wire up systems for production management, quality control, materials tracking and labor.
The consulting work, including engagements with manufacturers like Schneider Electric, became the field research for a company. He and co-founder Andrew Xue kept seeing the same gap. The off-the-shelf software built for traditional construction did not fit. The software built for automotive assembly did not fit either. Project manufacturers live in a strange middle. "You're not making a widget over and over again," Murali says. "You exist in a unique world - project manufacturing." Every job is a little different, which is exactly why a rigid factory system and a loose spreadsheet both fail.
In 2020 they built Offsight from scratch to live in that middle. The platform handles prefab planning and scheduling, production and quality tracking, material cost and waste control, factory labor utilization, and document management and compliance. The pitch is plain: replace the guesswork with a record. Murali frames it as a test of the industry's own marketing. "All those things that you're trying to sell to your customers - who knows whether you're truly delivering on them," he says. Offsight's answer is to measure all three promises the sector loves to make: faster, cheaper, better.
There is a tagline he keeps close - "Built By the Industry." Features come from the people holding the tablets: shop-floor operators, quality inspectors, plant managers, executives. It is a deliberately unglamorous way to build software, and it is the whole strategy. The mission underneath it reads like a manifesto for a sector under pressure from a housing shortage: Building Better, Greener, Affordable.
What makes Murali interesting is that he did not just build a company in this world - he started narrating it. Through Offsight he runs a Leaders & Innovators interview series, sitting down with the people shaping modular construction, from the CEO of Vantem to the former CEO of Autodesk. He has taken the guest chair too, on the Modular Building Institute's Inside Modular podcast and on Constructed Futures, talking through labor scarcity, rising costs, and why visibility inside a prefab factory may be the single biggest thing standing between modular construction and real scale.
Reporting drawn from public sources: Offsight, the Modular Building Institute's Inside Modular podcast, Constructed Futures, The Org, and Crunchbase.
You're not making a widget over and over again. You exist in a unique world.- Vikas Murali, on why generic software fails project manufacturers
The offsite industry sells itself on three claims. Murali built a company to find out whether any of them are true on a given Tuesday.
Controlled factory conditions promise quicker completion. Offsight tracks whether the schedule survives contact with the shop floor.
Indoor production should cut material waste. The platform watches cost and waste so the savings are counted, not assumed.
Repeatability is supposed to bend the cost curve. Labor utilization data shows where the dollars actually go.
Graduates the University of Pennsylvania with a minor in economics - machines on one side, money on the other.
Product and analyst roles shipping enterprise software at scale. Learns how big systems get built and break.
Consults for the world's largest engineered-to-order manufacturers on production, quality and materials systems.
First turn in the founder's chair as CEO, before the construction obsession takes over.
With Andrew Xue, builds an end-to-end platform for offsite factories - from scratch, for the middle nobody served.
Appears on Inside Modular and Constructed Futures; launches the Leaders & Innovators series.
Offsight pulls the four things that used to hide in spreadsheets into one mobile record. Relative coverage of the platform's core jobs:
"Built By the Industry" is not a slogan on a slide. Offsight's roadmap is dictated by the operators and inspectors who actually carry the tablets.
Systems engineering trained him to see a factory as a set of inputs and outputs. The spreadsheet was a broken sensor. He replaced it.
He is suspicious of unverified promises. If you sell faster, greener and cheaper, his software dares you to show the data.
All those things you're trying to sell to your customers - who knows whether you're truly delivering on them.- Vikas Murali