
A prep-school player became an adviser, connector, youth coach and occasional actor. His useful talent is seeing the route between where a player stands and where the game is heading.

From a free magazine at The Beer Store to intelligent lockers on campus, Scott Stevenson's career keeps returning to one question: how do you turn an overlooked point of contact into a relationship that works?

After nearly three decades building global brands, the longtime Nike marketer and youth coach has arrived at CCM Hockey with a practical idea: make heritage useful to the next player who steps onto the ice.