VITURE builds XR glasses that look like sunglasses and act like a giant private screen. Plug them into a phone, console, Steam Deck, or laptop and a 150-plus-inch virtual display floats in front of you, with electrochromic tint, sharp micro-OLED panels, HARMAN audio, and AI-powered 2D-to-3D conversion. Founded in 2021 by ex-Google Glass engineer David Jiang, the company has become the leading name in the U.S. display-glasses market and has raised over $120M to expand from gamers into enterprise and productivity.
David Jiang (Gonglue Jiang) is the co-founder and CEO of VITURE, the XR glasses company that captured 52% of the U.S. smart glasses market in Q4 2024 and raised $100M in Series B funding in 2025. A Harvard-trained human-computer interaction designer who worked on Google Glass and led AR at Rokid, he founded VITURE in 2021 with a single conviction: that wearable screens would replace the smartphone as the primary entertainment and productivity interface. VITURE One raised $3.1M on Kickstarter in one month, surpassing Oculus's prior record, and VITURE Pro later outranked Meta Ray-Ban on Amazon.