women's-clothing
(6)
Edikted
Edikted is a Los Angeles-based, Gen Z-focused online fashion brand founded in 2020 by former Adika executives Dedy Shwartzenberg and Zvika Alon. It sells trend-led, affordable women's apparel and accessories - dresses, denim, tops, swimwear and more - and rose to prominence through viral TikTok marketing. After starting online-only, Edikted has expanded into physical retail, opening flagship stores in major U.S. malls and moving into Europe, positioning itself as a curated, community-driven alternative to ultra-fast-fashion players like Shein and Temu.
EVEREVE
EVEREVE is an Edina, Minnesota-based women's fashion retailer that pairs a boutique in-store experience with a curated mix of 150+ contemporary brands and its own private label. Founded in 2004 by Megan and Mike Tamte (originally as Hot Mama), the company serves women 35 and up navigating life transitions through 100+ coast-to-coast stores, an e-commerce site, and Trendsend, a human-stylist subscription styling service. EVEREVE positions personal styling and curation - not price or scale - as its core differentiator in the contemporary apparel market.
Lafayette 148 New York
Lafayette 148 New York is a privately held, vertically integrated luxury womenswear house founded in SoHo in 1996. Named for its original address at 148 Lafayette Street, the brand designs, produces, sells and fulfills clothing, footwear and accessories under one roof - from its Brooklyn Navy Yard headquarters to its owned atelier in Shantou, China. Known for intelligent, understated tailoring, luxurious fabrics and inclusive sizing across petite, missy and plus ranges, it serves professional and style-conscious women through its own boutiques, e-commerce site, AtelierDirect styling service and select luxury retailers.
Marine Layer
Marine Layer is a San Francisco-based casual apparel brand built around one obsession: absurdly soft clothes. Founded in 2009 by Mike Natenshon and Adam Lynch, the company built its identity on proprietary fabrics - blends of Supima cotton, MicroModal spun from beechwood pulp, and recycled fibers - sold through a direct-to-consumer model spanning e-commerce and 55+ retail stores. A Certified B Corporation, Marine Layer runs a textile take-back program called Re-Spun that has collected over a million used T-shirts and turns them into new garments. The brand sits in the premium-casual, California-lifestyle segment, competing on comfort, sustainability credentials, and a laid-back aesthetic.
Stitch Fix
Stitch Fix is an online personal styling service that pairs data science and machine learning with human stylists to send clients hand-picked apparel, shoes and accessories. Clients complete a Style Profile, receive a curated shipment (a "Fix") to try on at home, keep what they like and return the rest, or shop directly through the on-demand Freestyle storefront. Founded in 2011 by Katrina Lake and public since 2017, the San Francisco company serves millions of clients across the US and UK and reported roughly $1.27 billion in fiscal 2025 net revenue.
Cider
Cider is a Los Angeles-headquartered, social-first fashion brand built for Gen Z. Launched in 2020, it uses a data-driven 'smart fashion' supply chain to read trends off TikTok and Instagram, produce in small batches, and ship trendy, affordable women's apparel to customers in more than 130 countries. Backed by Andreessen Horowitz and DST Global, Cider became a unicorn roughly a year after launch and is widely framed as a leaner, more curated challenger to Shein.