wellness-brands
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The Little Samples That Built Big Beauty
A studio-apartment PR shop made free samples into a growth engine. Four decades later, its name has changed, its toolkit has widened, and its favorite raw material is still the brand nobody quite knows how to explain.
Nice People Has a Sharp Eye for Brands - and Bad Bosses
Amber Asay built a design studio around the people she wanted to work with. Its portfolio, from Poosh to survivor-made gifts, shows how a friendly brief can produce work with teeth.
Christa Hull Is Building the Marketing Channel You Cannot Buy
After two decades inside purpose-led lifestyle brands, the Vancouver fractional CMO is turning an old operating truth into a modern growth practice: belonging is built person by person.
MasonHub
MasonHub is a Los Angeles-based third-party logistics (3PL) and order-fulfillment company built for fast-growing beauty, fashion, and wellness brands. Founded in 2018 by retail-operations veteran Donny Salazar, it pairs its own order-management and warehouse-management software with hands-on fulfillment services out of bicoastal distribution centers, aiming to give digital-first brands the shipping speed, accuracy, and real-time supply-chain visibility usually reserved for retail giants.