wedding-tech
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Sharmeen Mitha-Sehgal Put the Wedding Invitation in Everyone's Pocket
An art director watched wedding logistics spill across Facebook and saw a design problem. Her answer became a private, coordinated home for the invitation, the itinerary and every guest with a phone.
A Sister's Wedding, a Quit Job, and the App That Won't Go Free
Sharmeen Mitha-Sehgal built Appy Couple after her sister's 500-guest Mumbai wedding turned into a logistics headache. More than a decade later, it still charges couples in a market that mostly gave the software away.
Carl Skanderup
Carl Skanderup is the CEO of Carats & Cake and Bliss & Bone, two wedding-tech brands he runs with his wife Cindy. A former Wells Fargo director who once managed more than $1 billion in real-estate loans, he traded corporate finance for the messy craft of building companies in the wedding industry. His through-line is a hard-won lesson: the product is rarely the problem, the marketing is. He writes about it publicly on Substack, part confession, part field notes from 15 years of building and running businesses.
Vishal Joshi
Vishal Joshi is the Co-Founder and CEO of Joy, a modern wedding and celebration platform that has helped millions of couples plan their weddings with beautifully designed websites, all-in-one registries, and guest management tools. A former Microsoft Azure product manager who spent nearly a decade helping build cloud infrastructure, Joshi left to co-found Joy in 2014 through Y Combinator's S16 cohort. Joy has raised over $44M in funding from investors including General Catalyst, Sierra Ventures, and celebrity angels Joe Montana and Marc Pincus, and has grown to nearly 500 employees.