Peter Duffy began with 20-plus photographers serving nearly 50 dealerships. Then he decided the visiting-photographer model was the bottleneck - and built software that lets dealer staff shoot the cars themselves.
The Charleston company makes products spin, swap and appear in your room. Its real trick is less cinematic: turning a snarled catalog into a buying decision people can understand.
eko is a New York-based media-technology company that turns product footage and data into interactive, shoppable video experiences for online retail. Founded in 2010 as Interlude to pioneer 'choose-your-own-adventure' interactive entertainment, the company rebranded to eko in 2016 and later pivoted toward ecommerce, using AI-driven tools to build interactive product pages, 360-degree product views and verified product data that help brands and retailers - most notably its long-time partner Walmart - lift engagement and conversion.