Banks passed. His grandfather borrowed against the family home. A decade later, Justin Strickland’s stay-in-your-car service model processes more than 1.7 million oil changes a year - and offers a sharp lesson in scaling a boring business without making the customer wait.
Fleetio is a Birmingham, Alabama-based SaaS company that makes cloud and mobile software for managing fleets of vehicles, equipment, parts and drivers. Founded in 2011 by Tony Summerville, its platform helps organizations track maintenance and service history, run digital inspections, manage fuel and parts, automate work orders and connect telematics data so they spend less time wrestling with spreadsheets and more time on their core operations. Thousands of customers across more than 80 countries use Fleetio, which reached unicorn status with a $1.5B valuation after a $450M+ Series D in March 2025 and the acquisition of maintenance-authorization platform Auto Integrate.