
A piano graduate in Birmingham found his calling in trucking software. Four decades later, Tom McLeod is still asking how to make the next working day a little less complicated.
An Uzbek auditor found his next business in the gaps between a truck’s paperwork and its profit. At Datatruck, Shohruh (Shah) Rahmanov is putting those numbers back together.

From Coca-Cola sponsorships to trucking software, Brian Doud has spent more than 25 years translating complicated businesses into stories people can use. His clearest lessons, however, may have been learned on a Birmingham lacrosse field.

She trained for the lab, learned the language of business, and landed in freight. Now GreenIRR is turning vehicle-level data into a practical case for cleaner, more efficient trucking.

Before he built an AI operating system for long-haul fleets, the Uzbek founder trained his mind to hold decks of cards and hundreds of digits. Now he is teaching trucking companies to remember every invoice, expense and dollar.