From video battles to brand intelligence, Winnin has spent a decade studying what earns attention. Its wager: the videos people choose can tell marketers where to go next.
The London software company built its business on a sharp correction to social listening: the loudest post is rarely the whole story. Its platform maps the communities, narratives and behavioral signals underneath the noise.
Waldo is an agentic brand intelligence platform that compresses the multi-week grind of brand research, competitive analysis, and strategy into minutes. Founded by Justin Wohlstadter, it pairs proprietary data integrations - social platforms, ad libraries, syndicated research - with 50+ structured workflows built for strategists. Agencies and brands give it a brand, a category, and an audience, and AI agents return recurring intelligence briefs on trends, ads, audience conversations, and competitor moves. Backed by a $10M Series A led by Footwork, Waldo already counts agencies like Havas, IPG, and Omnicom and brands like Conair and Kettle & Fire among its users.