toolwatch
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AlignOps
AlignOps is a Colorado-based construction operations software company that unifies tool and asset tracking, workforce time tracking, jobsite safety and compliance, and fleet/materials management into a single platform. Formed in 2024 by consolidating four established construction-tech brands - ToolWatch, busybusy, Safety Reports, and FleetWatcher - AlignOps helps thousands of contractors gain real-time visibility into where their tools, crews, equipment, and money are going across warehouses and jobsites.
Jay Martin
Jay Martin is the CEO of AlignOps, the Denver-based SaaS company building a single operations platform for the construction industry out of four acquired products: ToolWatch asset management, Safety Reports compliance, busybusy time tracking, and FleetWatcher fleet and materials management. A first-generation American who grew up working on his immigrant father's dairy farm in rural New York, Martin brings 25 years of technology leadership and more than a decade inside private-equity-backed companies, including COO roles at EagleView and Aquasana and earlier leadership at Sungard Availability Services and Dell. He is candid about rejecting corporate conformity, hiring for grit and intellectual curiosity, and his belief that continuously delivering customer value is the only durable moat.