
He built Aurelius to help people make better product decisions. The difficult part was letting their decisions change his own.
Centralize customer Feature Requests from Slack, HubSpot, Intercom, Zendesk, SFDC, Help Scout, and more.
A research repository built by two UX veterans in a Minneapolis basement, Aurelius helps product teams turn piles of interview notes into searchable, shareable insights - without losing a single finding to a forgotten spreadsheet.

Rob Walling is the godfather of bootstrapped SaaS - a serial entrepreneur who has started six companies (five bootstrapped), sold Drip in an 8-figure acquisition to Leadpages, co-founded MicroConf (the original community for bootstrapped B2B SaaS founders), and launched TinySeed, a category-leading accelerator that has invested in 230+ companies with a 43% millionaire rate among exited founders. He hosts 'Startups for the Rest of Us' (800+ episodes, 15M+ downloads), has published five best-selling books, and champions the idea that a sustainable, founder-owned company beats the VC treadmill every time.